The brand aims to expand business aligning to its Europe market growth strategy
AENO has announced the agreement of Esprinet S.p.A. as its new distributor in Spain and Portugal. Marking an important stage in AENO’s growth strategy, the partnership will give a major push to its goal of expanding its regional market share as it caters to evolving customer demands.
AENO is a young brand of smart home appliances. The brand's product portfolio includes a wide range of categories in key usage areas: creating a healthy microclimate, cleaning, home and clothing care, cooking, personal hygiene and wellbeing. The brand will bring its outstanding products, which formed its image as the brand who launches to market only the most stable and trustworthy solutions: air purifiers, cleaning, robot vacuum cleaners, stick vacuum cleaners, steam mops, garment steamers, kettles, electric grills, blenders-soupmakers, electric ovens, Sous-Vide, vacuum sealers, sonic toothbrushes.
Esprinet Group is an enabler of the tech ecosystem with a profound calling to social and environmental sustainability. Esprinet, with more than 1,700 employees and Euro 4,7 billion in turnover in 2021, is the leading company in Southern Europe (Italy, Spain and Portugal) in the distribution of Information Technology and Consumer Electronics. The Group supplies roughly 130,000 products of more than 650 manufacturers to 31,000 business and consumer resellers through multiple sales models.
«Relying on a strong partner such as Esprinet will enable AENO to accelerate the development of its sales in Spain and Portugal and to make the most of the strong potential of this market» – comments Head of Sales of Italia & Iberia of ASBIS Own Brands Lucio Lascaray.
This development also highlights AENO’s core mission of creating useful products and delivering technologies designed to enrich the lives and wellbeing of its customers. AENO also hopes to contribute to the society through its environmentally friendly products and ECO-packing, this in keeping with its strong commitment to build a sustainable future.
All models of AENO have a laconic design and are created in the same style. The aesthetics of technology are inseparable from its functions: all devices work together in a single ecosystem that provides access to individual settings. The AENO app allows consumers to control home appliances with smartphone, manually or with voice assistants, and integrate home appliances into various automation scenarios.