The global phishing protection market is estimated to grow at a CAGR during the forecast period. The major factors driving the growth of the global phishing protection market include the rising incidences of phishing attacks and the rising adoption of the ‘Bring Your Own Device’ (BYOD) policy. Phishing is the kind of social engineering, in which the attackers steal the user’s sensitive data by sending fraudulent messages or emails. According to the Internet Crime Report 2020, by the Federal Bureau of Investigation (FBI), phishing was the most common cybercrime in 2020 with 114,702 cases in 2019 to 241,324 cases in 2020. According to the Data Breach Investigations Report (DBIR) 2021, by Verizon Inc., out of total breaches in 2020, phishing was in the top action accounting for 43% of breaches involved breaching. Among these, phishing attacks through mail accounted for 96%, malicious websites accounted for 3%, and 1% via phone.

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BYOD policy implementation has seen a peak in the last few years, as organizations are looking to improve work efficiency and reduce the cost of operations. With the advantages of the BYOD, there are disadvantages as well, such as risks associated with the malicious content from the mobile apps or the fraud emails, as the mobile devices constitute a large portion of the BYOD ecosystem. Hence, organizations are moving towards phishing protection, not just for organizational devices, but also for BYOD devices, which is a factor contributing to the growth of the market.

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The key players contributing to the growth of the global phishing protection market by adopting various strategies such as product launches & developments, mergers and acquisition, partnerships, and agreements, include Cyren, BAE Systems, Microsoft Corporation, FireEye Inc., Symantec Corporation, Proofpoint, Inc., GreatHorn, Inc., Cisco Systems Inc., Phishlabs, Intel Corporation, Mimecast Ltd., among others. For instance, in May 2021, KnowBe4, a security awareness training, and simulated phishing platform announced PhishFlip, a new product feature by virtue, of which phishing attacks could be turned into safe, simulated phishing templates.

For instance, in April 2018, FireEye Inc. announced the wide-ranging updates of the FireEye Email Security, which protects the devices against the targeted email attacks, often known as spear phishing.

Phishing Protection Market – Segmentation
By Type
Email based Phishing
Non-email based Phishing
By Component
Solutions
Services
By Deployment Type
On-Premises
Hybrid
Cloud
By Organization Size
Large Enterprises
Small and Medium Enterprises
By End User
Banking, Financial Services and Insurance
Government
Defense
Retail
Healthcare
Manufacturing
IT and Telecommunication
Media and Entertainment
Critical Infrastructure
Others

Phishing Protection Market – Segmentation by Region 
North America 
United States
Canada
Europe
Germany
United Kingdom
France
Spain
Italy
Rest of Europe
Asia-Pacific 
China
Japan
India
Rest of Asia-Pacific
Rest of the World

Company Profiles
BAE Systems
Microsoft Corporation
FireEye Inc.
Symantec Corporation
Proofpoint, Inc.

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