Market Forecast

Decaf Coffee Market is projected to be valued at USD 21.45 Billion by 2025, registering a CAGR of 6.9% from 2019 to 2025. Increasing disposable incomes and changing consumer trends in developing markets are expected to foster the demand for decaf coffee. The growing youth population prefers decaf coffee to limit their caffeine intake, which is projected to boost the growth of the global decaf coffee market. The rising demand for decaf coffee has led to the rise of several new entrants offering different varieties of decaf coffee. The increasing availability of decaf coffee in different emerging markets is anticipated to boost the global decaf coffee market size.   

The widespread consumption of coffee is expected to boost the growth of the decaf coffee market. Rising awareness about the harmful effects of caffeine in high amounts is also driving the demand for decaf coffee. The consumption of decaf coffee in the US is led by 18–24-year old, who account for 19% of the market share with most consumers looking to limit their caffeine intake.

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Key Players

Don Pablo Coffee
The Kraft Heinz Company
Cravium Foods LLP
Colombian Brew Ground Coffee
Nestlé S.A.
Lifeboost Coffee
Dunkin' Brands Group, Inc.
Fresh Roasted Coffee LLC
Volcanica Coffee, LLC
Kicking Horse Coffee Co. Ltd.
Koffee Kult
Eight O’Clock Coffee Company
Cafedirect PLC
Grindhouse Coffee Roasters
Luigi Lavazza S.P.A.
Market USP

Increasing awareness about the adverse effects of high intake of caffeine.

Growth Opportunities in the Market

Increasing popularity of arabica coffee: Increasing concerns regarding consumer health are driving the adoption of arabica coffee worldwide. Arabica coffee has more lipids, vitamins, and minerals than other types of coffee. Arabica beans also have more natural sugar content than robusta coffee beans. Consumer preference for sweet flavors over bitter flavors is likely to accelerate the growth of the arabica segment during the forecast period.
Growing demand for organic coffee in the market: The demand for organic products is rising across the globe, offering an opportunity for decaf coffee manufacturers to provide organic decaf coffee.
Dominance of ground coffee form in the market: The ease and convenience of brewing have led to the increased use of ground decaf coffee. Moreover, the uniform size of ground coffee powder is a vital factor for the growth of the ground coffee segment, which is expected to dominate the global decaf coffee market during the study period.
Non-store-based channels a popular choice: Consumers are increasingly shopping on online portals such as Amazon and Walmart due to the availability of a wide range of products from different brands, customer-oriented services such as free delivery, and promotional activities including discounts and coupon codes.
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