The spurring demand for artificial intelligence (AI)-enabled personalized education experience is a key trend in the smart learning market. Personalized learning solutions align the educational backgrounds, academic goals, and interest areas of students to facilitate better understanding among them. This tailored learning experience allows students to study courses as per their requirement and get feedback related to their progress throughout the course. This emerging form of education will help the students in increasing their efficiency and expanding their horizons.

Categories under the component segment of the smart learning market include software, hardware, and services. Among these, the software category is expected to register the fastest growth throughout the forecast period. This will be due to the mounting demand for software for automating administrative tasks, equipping educators with effective teaching tools and assisting them to explore better options for improving classroom teaching, and managing data related to assessment, learning, and testing. Moreover, the software category is classified into assessment system, student information system (SIS), and learning management system (LIS).

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The end use segment of the smart learning market is categorized into corporate training, academic research, K-12 education, and higher education. According to P&S Intelligence, under this segment, the higher education category is projected to demonstrate the fastest growth during the forecast period. This can be credited to the accelerating use of AI-powered learning platforms, spurring demand for personalized counselling among students, and soaring requirement for automating administrative tasks, such as course registration and enrollment, during admission processes.

Geographically, North America held the largest share in the smart learning market in 2019, due to the presence of an extremely developed educational infrastructure. Additionally, the rising expenditure on state-of-the-art technologies in the education sector, and mushrooming demand for intelligent educational solutions for enhanced student engagement in North America facilitate the marke

Thus, the growing proliferation of smartphones and internet and the increasing preference for personalized courses will propel the market growth in the forecast years.