For more than 70 years, tea tree oil has been imperative to traditional medicine. Tea tree oil holds acaricidal, antiviral, anti-yeast, and anti-bacterial properties, and is widely used as an antiseptic element. Moreover, the cosmetic industry has witnessed a sharp inclination towards the usage of essential oils in skincare, haircare, and other products.
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Media influence, medical literature, and shifts in beauty conventions have proved to be a boon for the tea tree oil market. Furthermore, mindful customers are shifting their investments from synthetic cosmetic products to organic and herbal products. Therefore, tea tree oil products have struck a chord in the development of natural, therapeutic and medicinal products.
As per the World Health Organization (WHO), by 2050, global herbal market value is anticipated to reach US$5 trillion. Factors such as growing awareness amongst customers, extensive usage of natural ingredients, and medicinal benefits of tea tree oil are likely to drive tremendous demand within the market.
Assurance of Blemish-free Skin Ushers Gains for Cosmetics Segment
Worldwide tea tree oil market can be sliced down on the basis of application, sales channel, and region. The application segment further splits into cosmetics, pharmaceutical, and animal care. Consumers are considerably embracing skincare, haircare, aromatherapy, while toiletries continue to witness increased usage. In addition to this, the cosmetics market is undergoing seismic shifts towards organic products that possess rehydrating, age reversal, radiance restoring properties. Greater inclination towards personal grooming and dermatology amongst individuals are some of the main factors for this focal shift.
Antibacterial properties of tea tree oil assist in the prevention and treatment of acne, drawing attention of the younger generation. Additionally, the oil is highly beneficial in averting dandruff and other fungal infections. Therefore, tea tree oil is extensively being used in producing shampoos and other hair care products. All in all, the tea tree oil market is booming with lucrative growth opportunities.
Favorable Climatic Conditions & Widespread Production Impels Growth Across Australian Tea Tree Oil Market
Australia has gained ascendancy over other global manufacturers in the production of tea tree oil. Australia carries out extraction and production of tea tree oil on an agricultural area of almost 4500 hectares. Besides, about 80% of the oil processed in Australia is exported worldwide. The country’s major end of line importers includes Asia, Europe, and the U.S. Apart from Australia, other countries like China, South Africa, Kenya, Indonesia, and Thailand are also trying their luck in the global market.
North America is expected to be amongst the largest consumers of tea tree oil. Further, Europe is likely to witness a surge in the demand as consumers opt for alternative therapies and healing methods. As the market begins to scale up further with rising demand for the tea tree oil in cosmetics, therapeutics, and aromatherapy, Australia is expected to flourish with growth in the coming years.
Prominent Contenders Dominating in Tea Tree Oil Domain
Competent market players in the realm of tea tree oil include Australian Botanical Products, Gelair Tea Tree Oil, Australian Bodycare Cont, Naturally Australian Tea Tree Oil Pty Ltd., Jenbrook Pty Ltd, Blue Dog Agriculture, New Zealand Coromandel Mountains Tea Tree Oil Company Ltd, Organic Netra, ConnOils LLC, and Lemon Oil Manufacturers.
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