Meticulous Research®, a prominent global market research firm, has released a detailed report titled, "Air Purifier Market Size, Share, Forecast, & Trends Analysis by Product Type (HEPA, Activated Carbon, Ionic, Hybrid), Circulation (Forced, Natural), Portability, Distribution Channel, End User (Industrial, Residential, Commercial), and Geography - Global Forecast to 2031."
According to the report, the global air purifier market is anticipated to reach $28.8 billion by 2031, growing at a CAGR of 8.9% from 2024 to 2031. This growth is fueled by factors such as rising urbanization and indoor air pollution, heightened demand for energy-efficient air purifiers, increased public awareness of health risks linked to poor air quality, and proactive government initiatives aimed at improving air quality. However, high initial and maintenance costs may hinder market growth.
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Emerging trends such as the integration of air purifiers with inverter technology and advancements in consumer electronics are expected to create lucrative opportunities for market participants. Conversely, the limited coverage area of air purifiers and recurring filter replacement costs pose significant challenges.
Market Segmentation Insights
Product Type
The air purifier market is categorized into:
HEPA Purifiers: Expected to dominate with a market share of ~48% in 2024, driven by increasing urban pollution, regulatory measures, and consumer preference for energy-efficient appliances.
Hybrid Air Purifiers: Projected to experience the highest CAGR, propelled by rising airborne diseases and the combined use of UV and HEPA technologies, particularly in healthcare settings.
Circulation
Forced Circulation: Anticipated to hold the largest market share in 2024, attributed to the widespread use in industrial applications and the preference for HEPA purifiers.
Natural Circulation: While significant, this segment trails behind forced circulation in market share.
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Portability
In-Duct/Fixed Systems: Expected to lead with ~57% market share in 2024, owing to advancements in HVAC technologies and commercial investments in air quality improvement.
Standalone/Portable Units: Forecasted to exhibit the highest growth rate, driven by their versatility and increasing adoption in residential sectors.
Distribution Channel
Offline: Predicted to dominate with ~72% market share in 2024, benefiting from in-store consultations and immediate product availability.
Online: Set to grow at a faster pace, fueled by the rise of e-commerce, extensive product ranges, and consumer convenience.
End User
Commercial Sector: Expected to account for ~55% market share in 2024, influenced by regulatory standards and heightened awareness of indoor air quality.
Residential Sector: Anticipated to record the highest growth rate, supported by increasing disposable incomes and a growing focus on healthy home environments.
Regional Analysis
Asia-Pacific: Predicted to lead with ~43% market share in 2024, driven by rapid industrialization, urbanization, and stringent air quality regulations. The region is also expected to achieve the highest CAGR of ~10%.
Other Regions: Including North America, Europe, Latin America, and the Middle East & Africa, each demonstrating unique growth dynamics and opportunities.
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Key Market Players
Honeywell International Inc. (U.S.), Dyson (Singapore), Panasonic Corporation (Japan), IQAir (Switzerland) , Unilever PLC (U.K.), Blueair (Sweden), Koninklijke Philips N.V. (Netherlands),Samsung Electronics Co. Ltd. (South Korea) ,LG Electronics Inc. (South Korea)
Carrier Global Corporation (U.S.), Winix Inc. (South Korea), Whirlpool Corporation (U.S.)
Sharp Corporation (Japan), Resideo Technologies Inc. (U.S.), AllerAir Industries Inc. (Canada)

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