Global Agricultural Colorants Market was valued US$ XX Mn in 2019 and is expected to grow US$ XX Mn by 2027, at a CAGR of 6.6% during the forecast period.



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Agricultural colorants are dyes & pigments used in various usages, like tracking, product coloring for dried flowers, seed coating, landscaping, ice-melt & melting, fertilizers, dried flowers, and others. Coloring prevents in improving cosmetic appeal, proof of identity or distinction amongst different product variations, observing consistency, and evenness of products.

Drivers and Restraints

The demand for agricultural colorants from fertilizer industry to avoid application faults and to separate between qualities is expected to fuel the growth of the global agricultural colorants market. Also, regulations to use colorants in insecticides treated seeds, to avoid waste of treated seeds is forcing the growth of the global agricultural colorants market. For example, as per the U. S. Code of Federal Regulations insecticide products that are used for treating seeds should contain an U.S Environmental Protection Agency colorant to impart unusual color to seeds, unless released under the Federal Food, Drug, and Cosmetic Act for remains of the insect killer.

On the other hand, a number of agricultural colorant producers avoid use of colorant to decrease the total price of their product, which is one of the limiting factor for the agricultural colorants market growth.

By type, the pigment segment is expected to witness the largest market share of the global agricultural colorants market by 2027. This is mainly, because of the growth of advanced products and procedures by several producers.

Main market players are concentrated on growing their pigment production capacities, because of the demand for pigments. In Feb 2017, Heubach GmbH declared the growth of its anticorrosive plant in the U.S situated near Philadelphia, Pennsylvania by 4000 tons.

According to the application, the seed treatment segment has seen considerable growth in the global agricultural colorants market in 2018, as it offers a low-cost crop safety solution. The low prices of major crops, for example, wheat, corn, and soybean have led to reduced profit margins for farmers. The low dose nature of seed treatments results in minor use of pesticides and fertilizers translating into significant cost savings for farmers, in order to drive the seed treatment segment growth. Likewise, seed treatment does not need equipment and substantial manpower, unlike spraying, further driving the growth of the segment.

Region-wise, Asia-Pacific is expected to witness significant growth in terms of value by 2027, because of rising global trading of dyes & pigments, the demand for colorants in fertilizer and seed treatment. Likewise, Europe observed considerable growth in the global agricultural colorants market in 2018 thanks to the increasing use of agricultural colorants in gardening activities for visual appeal, which demand lawn and ornamental plants.

Key Developments

In Aug 2019, DIC Corporation come into agreement to acquire BASF S.E. for global pigment business. The purchase price on a cash and debt-free basis is US$ 1.27 Bn. The transaction is estimated to close in the 4Q of 2020.

In Dec 2018, Clariant presented agricultural products which comes under its brand Agrocer. The product contains colorants, polymers, dusting agents and other products associated to seed coatings. At the ASTA 2018 CSS and Seed Expo in Chicago, Illinois, U.S. the products were showcased.

The objective of the report is to present a comprehensive analysis of the Global Agricultural Colorants Market including all the stakeholders of the industry. The past and current status of the industry with forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that includes market leaders, followers, and new entrants. PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.
The report also helps in understanding Global Agricultural Colorants Market dynamics, structure by analyzing the market segments and project the Global Agricultural Colorants Market size. Clear representation of competitive analysis of key players by type, price, financial position, product portfolio, growth strategies, and regional presence in the Global Agricultural Colorants Market make the report investor’s guide.
Scope of the Global Agricultural Colorants Market

Global Agricultural Colorants Market, By Type

• Dyes
• Pigments
Global Agricultural Colorants Market, By Application

• Seed Treatment
• Fertilizers
• Ponds & Lakes Colors
• Turfs & Ornamentals
• Others
Global Agricultural Colorants Market, By Category

• Organic
• Chemical
Global Agricultural Colorants Market, By Region

• North America
• Europe
• Asia Pacific
• Middle East & Africa
• South America
Key players operating in the Global Agricultural Colorants Market

• Bayer AG
• BASF SE
• Clariant
• Sensient Technologies Corporation
• Aakash Chemicals
• Germains Seed Technology
• Chromatech Incorporated
• SABIC
• Organic Dyes and Pigments
• Keystone Inc.
• Sun Chemical
• Milliken Chemical
• Liquid Colours (Pty) Ltd.
• KALO
• IFC Solutions

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