Meticulous Research®—a leading global market research company, published a research report titled ‘Bakuchiol Serum Market—Global Opportunity Analysis and Industry Forecast (2024-2031)’. According to this latest publication, the bakuchiol serum market is expected to reach $4.41 million by 2031, at a CAGR of 7.6% from 2024 to 2031.

This market is experiencing growth driven by the increasing awareness of anti-aging and skin health benefits, growing consumer preference for natural and plant-based products, and rising use of bakuchiol as an alternative to retinol. In addition, emerging economies in Asia-Pacific and Latin America are expected to create potential growth opportunities for the stakeholders in this market. Moreover, the continuous expansion of online retailing and e-commerce platforms is a major trend in the bakuchiol serum market.

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Key Players

The bakuchiol serum market is characterized by a moderately competitive scenario due to the presence of many large- and small-sized global, regional, and local players. The key players operating in the bakuchiol serum market are Paula’s Choice, LLC (U.S.), Hindustan Herbal Cosmetics (India), Herbivore Botanicals, LLC (U.S.), Better Planet Brands LLC (U.S.), YUNI BEAUTY, LLC (U.S.), Pierre Fabre Dermatologie (France), SEPAI Kendo Holdings Inc (U.S.), Burt's Bees Inc. (U.S.), BEAUTICEUTICAL DIVISION S.L. (Spain), Alpyn Beauty USA, Inc. (U.S.), Lotus Herbals Pvt. Ltd. (India), Tula Skincare (Part of Procter & Gamble) (U.S.), THG Beauty USA LLC (U.S.), and ISDIN Corp. (Spain).

The bakuchiol serum market is segmented based on type, nature, skin type, application, and distribution channel. This study also evaluates industry competitors and analyzes the regional and country-level markets.

Among the types studied in this report, the bakuchiol with blended ingredients segment is expected to dominate the bakuchiol serum market in 2024. The growing consumer demand for multifunctional skincare products, along with the convenience and enhanced efficacy offered by blended serums, is driving the segment's dominant position in the market.

Among the nature studied in this report, the conventional bakuchiol segment is anticipated to hold the dominant position, with a large share of the bakuchiol serum market in 2024. The widespread availability, lower cost, and well-established manufacturing processes of conventional bakuchiol contribute to the segment's dominance in the bakuchiol serum market. Additionally, conventional bakuchiol appeals to a broad consumer base seeking effective anti-aging and skin-soothing benefits at a more affordable price compared to organic formulations, further fueling the growth of this market.

Among the skin types studied in this report, the normal skin segment is anticipated to hold the dominant position, with a large share of the bakuchiol serum market in 2024. Bakuchiol's broad appeal is largely due to its suitability for daily use without causing irritation, making it an ideal option for consumers with normal skin who seek benefits such as improved skin health, anti-aging, and enhanced radiance. These attributes contribute to the segment’s dominant position in the bakuchiol serum market.

Among the applications studied in this report, the anti-aging segment is anticipated to hold the dominant position, with a large share of the bakuchiol serum market in 2024. Bakuchiol’s ability to stimulate collagen production and reduce the appearance of fine lines and wrinkles has made it a sought-after ingredient in anti-aging formulations. The growing demand for effective, non-irritating alternatives to retinol, especially among consumers with sensitive skin, further reinforces the segment’s dominant position in the bakuchiol serum market.

Among the distribution channels studied in this report, the offline segment is anticipated to hold the dominant position, with a large share of the bakuchiol serum market in 2024. The growing consumer preference for skin care products such as bakuchiol serums in physical stores, driven by factors like trust, credibility, and convenience, further strengthens the segment's dominance in the bakuchiol serum market.

Geographic Review

This research report analyzes major geographies and provides a comprehensive analysis of North America (U.S., Canada), Europe (Germany, France, Spain, Italy, U.K., Netherlands, and Rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, Indonesia, Malaysia, and Rest of Asia-Pacific), Latin America (Brazil, Mexico, Argentina, and Rest of Latin America), and the Middle East & Africa ((South Africa, Saudi Arabia, UAE, and the Rest of Middle East & Africa).

Among the geographies studied in this report, North America is expected to dominate the bakuchiol serum market in 2024. The substantial share of the North American market can be attributed to several key factors, including growing consumer awareness of clean beauty products, a strong and expanding skincare industry, and high demand for anti-aging solutions. Additionally, the increasing interest in plant-based and sustainable skincare ingredients aligns perfectly with bakuchiol's benefits, further driving robust market growth in the region.

Key Questions Answered in the Report:

What is the value of revenue generated by the sale of bakuchiol serum?
At what rate is the global demand for bakuchiol serum projected to grow for the next five to seven years?
What is the historical market size and growth rate for the bakuchiol serum market?
What are the major factors impacting the growth of this market at global and regional levels?
What are the major opportunities for existing players and new entrants in the market?
Which type, nature, skin type, application, and distribution channel segments create major traction for the manufacturers in this market?
What are the key geographical trends in this market? Which regions/countries are expected to offer significant growth opportunities for the manufacturers operating in the bakuchiol serum market?
Who are the major players in the bakuchiol serum market? What are their specific product offerings in this market?
What recent developments have taken place in the bakuchiol serum market? What impact have these strategic developments created on the market?
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