The NVH testing market size is expected to grow from USD 2.1 billion in 2020 to USD 2.9 billion by 2025, at a CAGR of 6.9%. The drivers fueling the growth of the market include the adoption of stringent government regulations to reduce noise pollution and increasing demand for in-vehicle infotainment systems.

The automotive and transportation industry accounted for the largest market size in 2019.NVH testing is an inseparable part of the automotive product and component design and development process. In recent years, various technologies, including mechatronics, telematics, and artificial intelligence, have been employed in motor vehicles to provide greater safety and comfort, as well as for the entertainment of travelers. The use of all such advanced technologies in vehicles has led to a high demand for NVH testing solutions to test automobile components during the design and development process.

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The hardware segment accounted for a larger share of the overall NVH testing market, by type, in 2019.The increasing use of mechanical and electronic systems comprising hardware components and software solutions in automotive, aircraft, and industrial testing equipment has led to the larger size of the hardware segment in the NVH testing market.

The other applications segment is estimated to account for the largest share of the overall NVH testing market in 2019.Other applications include torsional vibration testing, modal analysis, ground vibration testing, impact hammer testing, powertrain NVH testing, transient acoustic holography, and psychoacoustic testing. These applications are collectively expected to drive the growth of the NVH testing market. NVH testing solutions for all these applications are adopted in different industries, including power generation, consumer electronics, and industrial equipment.

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In terms of value, North America led the NVH testing market in 2019, accounting for the largest share of the overall NVH testing market. It is the most technologically advanced region wherein major automotive and aerospace & defense companies have their manufacturing plants and offices; this factor has resulted in the increased demand for NVH testing solutions in this region. North America is witnessing an increasing demand for premium cars with advanced infotainment systems. A significant portion of semiconductor content is consumed by these luxury cars for enhanced safety, comfort, and connectivity features within vehicles.