‘RTD Beverages Market by Product Type (Alcoholic and Non-alcoholic [Flavored, Tea, Coffee, Juices, Nectars, Dairy, Soft Drinks, Energy Drinks]), Packaging Type (Bottles, Cans), Distribution Channel (Supermarkets, E-commerce) - Global Forecast to 2030’
According to this latest publication from Meticulous Research®, the global RTD beverages market is projected to reach $1,475.8 billion by 2030, at a CAGR of 6.7% from 2023 to 2030.The growth of the RTD beverages market is mainly attributed to rising demand for sports & performance drinks, growing innovation and new product developments, rising health and wellness trends, changing lifestyles, and strong demand for functional and plant-based drinks. Furthermore, rapid growth of the retail sector and increased investment and expansions in the functional beverages industry are expected to create market growth opportunities. However, the high prices of RTD beverages and strict government regulations are expected to hinder the growth of this market to some extent.
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The RTD beverages market is segmented based on product type into alcoholic and non-alcoholic (flavored & fortified water, tea & coffee, juices & nectars, dairy & dairy alternative beverages, carbonated soft drinks, sports & energy drinks, and other non-alcoholic beverages), packaging type (bottles, cans, tetra paks, and other packaging types), distribution channel (supermarkets & hypermarkets, convenience stores, E-commerce, and other distribution channels), and geography (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa). The study also evaluates industry competitors and analyzes the market at regional and country levels.

Among all the product types studied in this report, the non-alcoholic segment is expected to account for the larger share of the global RTD beverages market in 2023. The large market share of this segment is attributed to easy availability and convenience, no restriction on the sale and consumption of non-alcoholic beverages off-premises, growing health-conscious consumers, and increased adoption of functional and plant-based beverages.
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Among all the packaging types studied in this report, in 2023, the bottle segment is expected to account for the largest share of the RTD beverages market. The large market share of this segment is attributed to factors such as the wide availability in size and shapes, convenience to use, ease of transportation and storage, extended shelf-life of the products, and economic packaging option.
Among all the distribution channels studied in this report, the E-commerce segment is slated to register the highest CAGR during the forecast period. The rapid growth of this segment is attributed to the availability of a wide variety of products, easy accessibility and affordability, comparatively higher discounts than offline stores, and home delivery services.
Among all the regions studied in this report, in 2023, North America is expected to account for the largest share of the RTD beverages market. The large market share of this region is attributed to the well-established packaged drinks market, high awareness of the health benefits of functional beverages, growing adoption of alcoholic RTD beverages, and rapid innovation and development of RTD beverages.
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Key Players
The RTD beverages market is characterized by a moderately competitive scenario due to many large and small-sized global, regional, and local players. The key players operating in the global RTD beverages market are Abbott Laboratories (U.S.), Nestlé SA (Switzerland), PepsiCo Inc. (U.S.), The Coca-Cola Company (U.S.), Suntory Holdings Ltd. (Japan), Keurig Dr Pepper, Inc. (U.S.), Red Bull GmbH (Austria), Danone S.A. (France), The Brown-Forman Corporation (U.S.), Monster Energy Company (U.S.), AriZona Beverages USA, LLC (U.S.), Gujarat Cooperative Milk Marketing Federation Ltd. (AMUL) (India), Yakult Honsha Co., Ltd. (Japan), and Asahi Group Holdings, Ltd. (Japan).

Key Questions Answered in the Report:
• What is the current value of revenue generated by the global RTD beverages market?
• At what rate is the global RTD beverages demand projected to grow for the next 5-7 years?
• What are the historical market sizes and growth rates of the global RTD beverages market?
• What are the major factors impacting the growth of this market at the global and regional levels? What are the major opportunities for existing players and new entrants in the market?
• Which segments in terms of product type, packaging type, and distribution channel create major traction for the manufacturers in this market?
• What are the key geographical trends in this market? Which regions/countries are expected to offer significant growth opportunities for the manufacturers operating in the RTD beverages market?
• Who are the major players in the global RTD beverages market? What are their specific product offerings in this market?
• What are the recent strategic developments in the global RTD beverages market? What are the impacts of these strategic developments on the market?
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