According to the new market research report "Pressure Sensitive Adhesives Market by Chemistry (Acrylic, Rubber, Silicone), Technology (Water-based, Solvent-based, Hot Melt), Application (Labels, Tapes, Graphics), End-Use Industry (Packaging, Automotive, Healthcare), Region - Global Forecast to 2025", published by MarketsandMarkets™, the global Pressure Sensitive Adhesives Market size is projected to grow from USD 9.5 billion in 2020 to USD 12.8 billion by 2025, at a CAGR of 6.0% during the forecast period.

In line with the rising demand for pressure sensitive adhesives, Henkel offers a broad spectrum of products, including home care, laundry, cosmetic, and adhesive technologies. The adhesive technologies business segment manufactures and distributes decoration and renovation products for home & office, building adhesives, PSA, and industrial infrastructure solutions. Henkel supplies hot-melt PSA for a wide variety of applications in terms of specialty tapes and commodity tapes. The company also manufactures customized solutions. It has leveraged its strong financial background and distribution network to expand its business in the US and various countries across the globe.

In 2020, the company opened its new production facility in Kurkumbh, India, near Pune. The unit aims to serve the growing demand for high-performance solutions in adhesives, sealants, and surface treatment products in Indian industries. Designed as a smart factory, the new plant also will also help a wide range of Industry 4.0 operations and meet the highest standards for sustainability.

The second most active company in the pressure sensitive adhesives market is The Dow Chemical Company (US). The company holds a strong position in the market due to its global distribution capabilities and strong financial background. The company has actively made efforts and expanded in emerging countries across Latin America and APAC to strengthen its product portfolio and customer reach. It conducts its worldwide operations through four operating segments: packaging & specialty plastics, industrial intermediates & infrastructure, performance materials & coatings, and corporate. The company manufactures PSAs under its performance materials & coatings business unit. It operates its business in North America, Europe, APAC, and Latin America.

The company is one of the market leaders of pressure sensitive adhesives and is continuously focusing on the innovation and development of new products by investing more in R&D activities. For instance, it launched the Robond series and continues to add new products to this series from time to time. The company has adopted the expansion strategy to meet customer needs. It is well known for its innovative and sustainable products. Dow is also taking efforts by various strategic decisions to manufacture recyclable and bio-based pressure sensitive adhesives.

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Hot melt technology is expected to grow at the highest CAGR during the forecast period

Hot melt technology is mainly used in packaging and electrical, electronics & telecommunication industries. They are solvent-less PSAs. With advanced automation, they can be used conveniently. This technology holds superior manufacturing flexibility when compared with water-based or solvent-based PSAs. Hot-melt PSAs are used in sealing food & beverage products, in adhesion of integrated circuits, and other packaging applications. These are extensively used in the FMCG sector in the packaging and bonding of consumer goods.
Tapes application is expected to hold the largest share of the market during the forecast period

PSA tapes are of various types and have different coatings on them. The types include commodity tapes and masking tapes. The coatings on PSA tapes include single-coated, double-coated, and reinforced tapes among a few others. Labels are increasingly being used in packaging and healthcare industries owing to their ease of use and low cost when compared to traditional methods. APAC has various developing countries, such as China, India, South Korea that have various emerging industries, including packaging and healthcare along with automotive & transportation, and building & construction. The developing industries in the APAC countries are driving the demand for PSA labels

The medical & healthcare segment is estimated to be the emerging end-use industry in the pressure sensitive adhesives market during the forecast period

PSAs have prime importance in the medical & healthcare industry and are extensively used in hospitals. These medical products include PSA transfer tapes and single-coated & double-coated PSA tapes. Adhesive transfer tapes and double-coated tapes are mostly used in medical device OEMs to adhere to medical devices, strips, and pouches. The market for PSA in this industry is also influenced by growing COVID-19 infections in people having existing medical conditions such as asthma and diabetes. Moreover, there is a continuous rush in vaccine development for the treatment of COVID-19 and developing medical infrastructures. All these factors are expected to increase the growth of the PSAs market in the medical & healthcare industry.

APAC is estimated to be the largest as well as the fastest-growing pressure sensitive adhesives market
APAC is expected to account for the largest share of the pressure sensitive adhesives industry during the forecast period. The increasing demand from end-use industries is contributing to the demand for PSAs, eventually driving the market growth in the APAC region. This market is driven by increased foreign investments due to cheap labor and accessible raw materials. Also, government proposals to improve the manufacturing and infrastructure, and to increase cash-intensive non-residential construction activities, coupled with the increase in the manufacturing of end-use products, are driving the PSAs market growth.

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