A landing page is generally a page that a visitor comes to, once they click on a link. It may be the home page of your website or some other page. Typically, it is sales-driven. These are a few of the best example landing pages.
Launch Page

It is generally used before the launch of a product. It is used to offer a glimpse into that product, and generate excitement. You can combine such a page with a Sign up Form just like the squeeze page. It can help you get the information of your visitors, so that you can contact them and provide them with updates as the time of your product launch draws nearer. When you successfully generate the anticipation with your landing page, after the product launch you can make plenty of sales.
Squeeze Page

This is a static page mainly designed to capture leads. It means having your visitor submit any data that you wish - whether it is zip code or email address.
Sales Letter Page

Product publishers use these types of pages most frequently. Such a page is used with the express desire to sell to visitors, while being on the same sales page. It is possible that you have come across such a page before – it is vertical and very long in size. You can use detailed product information, plenty of testimonials, photos / videos and other types of multimedia for making better sales to visitors and convincing them about how they can benefit with your product.

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