The Indian nutraceuticals market is projected to grow at a significant CAGR of 10.3% during the forecast period. The key factors that drive the growth of the market include the rapid growth in the healthcare industry in the region and increasing awareness regarding dietary supplements and functional foods. Besides, the rise in the prevalence of chronic diseases such as heart disease, cancer, diabetes, stroke, and arthritis. Hence, a favorable outlook towards medical nutrition for the treatment of various diseases and malnutrition is further projected to bolster the growth of dietary supplements across the country over the forecast period.

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Indian nutraceuticals market is segmented on the basis of product type and distribution channel. Based on the product type, the market is segmented into functional food, functional beverage, and dietary supplements. The functional food segment is likely to hold a key share in the market. Based on the distribution channel, the market is segmented into retail & supermarkets, and online platforms.

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Further, Amway Corp., BASF SE, Cargill, Inc., Danone SA, Herbalife Ltd., and Dabur India Ltd. are some of the prominent players operating in the Indian nutraceuticals market. New product launches & developments, partnerships, agreements, and acquisitions are some of the growth strategies adopted by the players in order to sustain in the highly competitive market. For instance, in March 2017, Herbalife partnered with Syngene, Bangalore to launch its first R&D lab in India. The company aims to develop new products faster and conduct more R&D with this novel R&D center in India. Hence, this is likely to boost the R&D regarding the development of novel nutraceutical products in the country as well as strengthen the company’s position in the market.

Indian Nutraceuticals Market -- Segmentation
India Nutraceuticals Market by Product Type
• Functional Food
• Functional Beverage
• Dietary Supplements

India Nutraceuticals Market by Distribution Channel
• Retail & Supermarkets
• Online Platform


Indian Nutraceuticals Market – Segment by Region
North America
• United States
• Canada

Europe
• Germany
• United Kingdom
• France
• Spain
• Italy
• Rest of Europe

Asia-Pacific
• China
• Japan
• India
• Rest of Asia-Pacific

Rest of the World
• Latin America
• Middle East and Africa

Company Profiles
• Abbott Laboratories Inc. (Abbott Nutrition)
• Amway Corp.
• BASF SE
• Cargill, Inc.
• Dabur India Ltd.
• Danone SA
• Herbalife Ltd.
• Nestle SA
• PepsiCo Inc.
• The Kraft Heinz Co.


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