The North America media and entertainment market is projected to witness considerable growth during the forecast period. The major factors contributing to the growth of the market include the developed ICT infrastructure, which is offering growth to the online platform of the media and entertainment market. Along with the online platform, the region has a presence of some of the leading offline media and entertainment companies, such as Walt Disney Co., Cedar Fair Entertainment Co., Six Flags Entertainment Corp.
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The media and entertainment market is bifurcated into two types, namely online/digital platform and offline platform. The online platform media and entertainment market includes radio & music, digital signage, theatrical productions, gaming, video streaming, and others. The offline platform media and entertainment market includes events and trade shows, amusement parks, and others. Among these platforms, the online platform of media and entertainment market is estimated to project a significant growth during the forecast period. This growth is backed by the rising demand for video streaming and online gaming across the globe.
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North America's media and entertainment market is segmented on the basis of countries, the US and Canada. The US held the largest market value, around 80%, in the North American media and entertainment market due to the presence of some of the North America market players in the country, such as Google LLC, Netflix, Inc., Walt Disney Studios, and Apple Inc., among others. Furthermore, Canada is projected to exhibit a fastest CAGR in the North America media and entertainment market during the forecast period.
North America Media and Entertainment Market Segmentation
North American Media and Entertainment Market by Type
• Online/Digital Platform
o Radio & Music
o Digital Signage
o Theatrical Productions
o Gaming
o Video Streaming
o Others (Virtual Reality and Podcasts)
• Offline Platform
o Events and Trade Shows
o Amusement Parks
o Others (Newspaper/Magazines)
North America Media and Entertainment Market – Segment by Region
North America
• United States
• Canada
Company Profiles
• Amazon Web Services, Inc.
• AMC Entertainment Holdings, Inc.
• Apple Inc.
• AT&T Inc. (Warner Bros. Entertainment Inc.)
• Cinemark Holdings, Inc.
• Cineplex Inc.
• Eros International PLC
• Facebook, Inc.
• Google LLC
• Intel Corp.
• LG Electronics Inc.
• Microsoft Corp.
• Netflix Inc.
• Samsung Electronics Co., Ltd.
• Sony Corp. (Sony Pictures Entertainment)
• The New York Times Co.
• The Walt Disney
• Viacom CBS Inc. (Paramount Pictures Corp.)
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