According to a new market research report titled, “Tabletop Sweeteners Market by Sweetener Ingredient Type (Sucralose, Stevia, Monk Fruit, Polyols, Others), Source, Form (Powder, Tablet), Packaging Format (Single-serve, Multi-serve), Distribution Channel (B2B, B2C), and Geography - Global Forecast to 2030”, published by Meticulous Research®, in terms of value, the global tabletop sweeteners market is expected to grow at a CAGR of 5.9% from 2023 to 2030 to reach $2.18 billion by 2030 from 2023 to 2030. Moreover, in terms of volume, this market is projected to reach 18,830.7 tons by 2030, at a CAGR of 4.4% during the forecast period.

The global tabletop sweeteners market is segmented based on sweetener ingredient type (sucralose, stevia, saccharin, aspartame, acesulfame potassium (ace-k), monk fruit, polyols [xylitol, erythritol], and other sweetener ingredients); source (natural, artificial); form (powder, tablet, liquid, and cube); packaging format (single-serve and multi-serve [pouches & jars, dispensers, and bottles]); distribution channel (business-to-business and business-to-consumer [modern groceries, convenience stores, online retail, specialty stores, and other distribution channels]); and geography. The study also evaluates industry competitors and analyzes the regional and country-level markets.

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Based on sweetener ingredient type, in 2023, the stevia segment is expected to dominate the global tabletop sweeteners market. The dominant position of this segment is attributed to the increasing consumer awareness regarding consuming food products with natural ingredients and the growing consumer preference for clean-label, healthy, and reduced-sugar products.

Based on source, in 2023, the natural segment is expected to account for the larger share of the global tabletop sweeteners market. The large market share of this segment is attributed to increasing awareness about the benefits of natural ingredients, the growing consumer preference for clean-label and sugar-free alternatives, and the rising adoption of stevia and other natural sweeteners as an alternative to sugar.
Based on form, in 2023, the powder segment is expected to account for the largest share of the global tabletop sweeteners market. The large market share of this segment is attributed to its ease of handling & storage, multiple usage applications, and better shelf-life of powdered tabletop sweeteners. However, the tablet segment is expected to register the highest CAGR during the forecast period. The growth of this segment is attributed to their convenience of use & handling, precise dosing, high stability, and ability to substitute sugar without compromising sweetness in beverages.

Based on packaging format, the multi-serve segment is expected to register the fastest growth rate during the forecast period. The growth of this segment is attributed to the benefits offered by multi-serve tabletop sweeteners. Bulk packaging provides convenience for everyday use in households, restaurants, and cafes by reducing the need for frequent restocking.

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The multi-serve segment is further sub-segmented into pouches & jars, dispensers, and bottles. The dispenser’s segment is expected to register the highest CAGR during the forecast period. The convenience of handling and ease of use associated with tablet tabletop sweeteners are expected to drive the demand for tabletop sweeteners packaged in dispensers. Also, the dispensers are designed to be pocket-friendly, allowing for easy portability and maximizing shelf space in various stores.

Based on distribution channel, in 2023, the business-to-consumer segment is expected to account for the larger share of the global tabletop sweeteners market. The large market share of this segment is attributed to the rising adoption of healthy eating habits, the growing trend of online shopping, a preference for personalization, easy accessibility, and the availability of a wide variety of quality products.

Based on business-to-consumer type, in 2023, the modern groceries segment is expected to account for the largest share of the global tabletop sweeteners market for business-to-consumer. The large market share of this segment is mainly attributed to the increasing per capita disposable incomes, rising adoption of healthy eating habits, and growing urban population.

Based on geography, in 2023, North America is expected to account for the largest share of the global tabletop sweeteners market. The large share of this market is majorly attributed to the rising demand for low-calorie tabletop sweeteners from the increasing number of obese and diabetic populations and growing health & wellness concerns among consumers in the region. Furthermore, the wide presence of prominent tabletop sweeteners offering players in the region further supports the growth of the market in the region.

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However, Asia-pacific is projected to register the highest CAGR during the forecast period. The rapid growth of the tabletop sweeteners market in Asia-Pacific is attributed to the factors such as changing lifestyles, the emerging trend of healthy food & food ingredients, rising awareness about the health benefits of sugar substitutes, rapid urbanization, and a growing diabetic and obese population.

The report includes an extensive assessment of the key strategic developments by leading market participants in the industry between the last three to four years. In recent years, the tabletop sweeteners market has witnessed several agreements, collaborations, partnerships, product launches, and acquisitions.

The key players operating in the tabletop sweeteners market are Whole Earth Brands, Inc. (U.S.), Heartland Food Products Group, LLC (U.S.), Nutrifood (Indonesia), Lightsweet Indústria e Comércio de Alimentos Ltda. (Brazil), Cristal Union (France), Wisdom Natural Brands (U.S.), Zydus Wellness Ltd. (India), Hermes Sweeteners Ltd. (Switzerland), Saraya Co. Ltd. (Japan), Associated British Foods plc (U.K.), Südzucker AG (Germany), and Ajinomoto Co., Inc. (Japan).

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Scope of the Report:
Tabletop Sweeteners Market Assessment, by Sweetener Ingredient Type
• Sucralose
• Stevia
• Polyols
o Xylitol
o Erythritol
• Aspartame
• Monk Fruit
• Acesulfame Potassium (Ace-K)
• Saccharin
• Other Sweetener Ingredients
Tabletop Sweeteners Market Assessment, by Source
• Natural
• Artificial
Tabletop Sweeteners Market Assessment, by Form
• Powder
• Tablet
• Liquid
• Cube
Tabletop Sweeteners Market Assessment, by Packaging Format
• Single serve
• Multi-serve
o Pouches & Jars
o Dispensers
o Bottles
Tabletop Sweeteners Market Assessment, by Distribution Channel
• Business-to-Business
• Business-to-Consumer
o Modern Groceries
o Convenience Stores
o Online Retail
o Specialty Stores
o Other B2C Distribution Channels
Tabletop Sweeteners Market Assessment, by Geography
• North America
o U.S.
o Canada
• Europe
o Germany
o France
o U.K.
o Italy
o Netherlands
o Rest of Europe
• Asia-Pacific
o China
o Japan
o India
o Rest of Asia-Pacific
• Latin America
• The Middle East & Africa

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