Bharat Book Bureau Provides the Trending Market Research Report on “Global Wine Packaging Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026) ”under Packaging Category. The report offers a collection of superior market research, market analysis, competitive intelligence and Market reports.

The global wine packaging market is expected to grow at a CAGR of 2.65% over the forecast period (2021 - 2026). Some of the emerging trends that have become popular, or are expected to become a regular in wine packaging, are twist-off corks, bottle wraps, thinner eco-glass, laser-cut labels, etched glass, shrink-wrap sleeves, special cases for smaller wine bottles, cans (preferably for sparkling wines), paper bottles, stacked singles, and new-label materials, such as wood veneer, cork, metal, rubber, and resealable bottles (pop-tops).
- In the distribution and retailing ecosystem, the demand for wine is popular in a wide variety of labels and packages that are now offered to consumers, like kegs, cans, cartons, plastic bottles boxes, and glass bottles in various sizes. In the United States, the four-pack and 187 ml wine bottles are currently in high demand, due to their portable natures.
- Online sales of wine have also witnessed increasing demand, and have further boosted the usage of alternative packaging materials for wine, as e-commerce has led to specific logistics and packaging-based regulations to evolve for the paced and safe handling of enclosed products.
- Moreover, the global COVID 19 virus epidemic has disrupted supply chains and sapped consumer demand, causing a USD 285 million loss to revenues at Anheuser-Busch InBev, a major brewer, as a result of a decline in demand from the spread of COVID-19.​ However, an increase in home consumption of wine, an increase in same-day delivery of food and alcohol, and higher levels of online wine sales from retailers and smaller wineries is expected over the forecast period.

Key Market Trends
Glass Packaging to Hold Largest Market Share
- Glass bottles, the long-time traditional wine containers, and bottles are anticipated to dominate the container mix in volume and value terms. However, market competition is increasing from an increasing variety of alternative package sizes and formats, offering greater convenience or economy.
- A substantial portion of the aromatic wine compounds was adsorbed by the plastic materials or lost to the environment. Sensory evaluation studies indicated that white wine packaged in both plastics was of acceptable quality for three months vs. at least six months for that in glass bottles.
- However, increasing demand and robust advancements are expected to occur for single-serving container options, such as plastic bottles, aseptic cartons, aluminum cans, and cups and goblets as these containers boast the advantage of enabling the wine to be taken to or sold in places that typically prohibit glass containers. Further, wine closure opportunities are being driven by increasing packaged wine production, with major changes in the container mix necessitating a widening array of closures.

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Competitive Landscape
The wine packaging market is highly fragmented due to the presence of a large number of small players that operate in regional markets and mass of large players that have a global presence. Players are introducing innovative methods of packaging that are not only attractive but are also eco-friendly. Major players are Amcor Limited, Ardagh Group SA, etc. Recent key developments in the market are as below-
- February 2020 - Amcor Limited collaborated with British start-up Garçon Wines to bring its 100 % recycled and recyclable letterbox friendly wine bottle to the US market.
- January 2020 - Ardagh Group’s Glass packaging North America business unit, and the largest domestic manufacturer of glass bottles for the US wine market, introduced six new sophisticated glass wine bottle designs.
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