The 5G enterprise market is expected to revolutionize the domain of connected devices in the industries that are already pushing toward the industrial revolution 4.0. Industrial revolution 4.0 is aiding cellular connectivity throughout the industry, through the rise of IoT and machine to machine connections.
- Connected manufacturing with M2M applications, IIoT, Robotics, to name a few, would leverage 5G by making the machines on the assembly line wirelessly connected to the private 5G network. However, the use of wireless for control applications is still at a nascent stage.
- Another significant adoption is expected to be led by offshore oil platforms. These platforms pose difficulty in providing connectivity by wired means, that is, running a cable from the platform to the shore. Therefore, oil platforms are being tormented with lower speeds and intermittent connectivity for many years.
- As per Ericsson’s 5G for Business 2030 Market Compass, by studying over 200 use cases, ten different industries and a set of 5G enabled use cases clusters, it determined that 18% of the total ICT is addressable towards industry digitalization from which 47% of the 5G enabled B2B value would be taken up by service providers.
- Further developments are being aided by Multi-access edge computing (MEC) to enable high-bandwidth, low-latency enterprise applications. Also, vendors in the market studied, both equipment providers and service providers, have tailored their offering to address multiple challenges.
- For instance, AT&T highlighted Mobile 5G, Fixed Wireless, and Edge Computing as three main service pillars of 5G. With offerings an AT&T Multi-access Edge Compute (MEC), the company facilitates this edge computing solution to deploy a software-defined network. With this, the enterprise clients would have faster access to data processing, flexibility in managing cellular traffic via low-latency, high-bandwidth capabilities.
- Moreover, by developing open-access architectures against Radio Access Networks (RAN) and Core, the equipment vendors have been directly catering to enterprise customers. As of February 2020, NEC Corporation (NEC), and Mavenir, an end-to-end cloud-native 4G/5G network software provider for Communication Service Providers (CSPs), announced a collaboration to deliver a 5G Open virtualized RAN (vRAN) Solution to the Japanese Enterprise Market.
- Such action is expected to grow Local/Private 5G Network opportunities for enterprises, regional authorities, and other organizations in the region. By leveraging on O-RAN open interface, the traditional constraints of the proprietary specifications and interoperability issues may be eliminated.
- However, due to the outbreak of COVID-19, there is some impact on both rollouts and readiness for 5G as some countries have delayed their spectrum auctions, and a few others have brought in regulations relating to prioritization of spending.
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Key Market Trends
IT and Telecommunication to Drive the Market Growth
- With the 5G networks rolling out since 2019, telecom players and market vendors have been gearing towards this shift. Major telecom service providers are upgrading their network to 5G, which primarily relies on denser arrays of small antennas to provide ultra-high network and data speeds.
- In 2019, Switzerland sold licenses for 5G services, as one of the first countries. According to CRN, AT&T is already offering 5G services to mobile customers in 21 cities across the US and is on track to accomplish nationwide 5G coverage in the first half of 2020. Verizon and T-Mobile are also parallelly ramping up their implementation and deploying a 5G network across major cities in the US.​
- On January 21, 2020, ZTE Corporation, one of the prominent telecommunication service providers, announced its alliance with MTN Uganda to launch the first 5G SA network in East Africa. ZTE also presented its end-to-end commercialized 5G solutions, including Beyond 100G Transmission, the 5G Common Core, 5G New Radio, 5G Flexhaul, Big Video, and its 5G indoor and outdoor routers and 5G terminal devices, such as Axon 10 Pro 5G smartphones.
- The market would witness demand for voice-over 5G services, with an evolution from Non-standalone to Standalone 5G. It will allow operators to deliver high-quality voice service without having to rely on VoLTE (Voice over LTE) or an LTE anchor. ​
- The market is witnessing high adoption across the developed economies across the globe. For instance, US private service providers collaborate with cities to roll out 5G pilot networks and innovation labs. According to Ericsson, total investment in 5G networks is about USD 275 Billion for the year 2019.​
North America Holds Maximum Market Share
- Cloud-based enterprise applications are thriving in the North American region. The cloud-based solutions depend on internet connectivity to function in the hosted environment, with 5G enabling much faster internet speed, it may further enhance the connectivity experience. The increase in the demand for advanced technologies, such as machine-to-machine communication, connected cars, and artificial intelligence, is highest in the region compared to other regions. Hence, it is anticipated to offer massive opportunities for the 5G enterprise market to grow.
- Moreover, as per Ericsson, by the end of 2025, the 5G mobile subscription is expected to reach 318 million that is more than 80% penetration of all the mobile subscriptions in the North America region, which may further fuel the demand for 5G network.
- Therefore, to meet the capacity, coverage, and efficiency demands of future 5G services, network operators in the United States are investing in their networks to achieve the highest performance at the lowest cost per bit, using advancements, such as network function virtualization (NFV) and software-defined networking (SDN), to maximize network efficiency.
- With low latency communication becoming critical for on-board computers in autonomous cars to communicate their presence, along with sense and react to obstructions, traffic signals, and nearby vehicles, 5G-operated connected cars become an additional opportunity for mobile operators. The majority of US operators are already offering connected car platforms, with AT&T dominating in this field.
- Moreover, significant operators like Verizon and AT&T are pushing the 5G narrative, on an enterprise-level, the other operators such as Sprint and T-Mobile are trying to achieve an equilibrium wherein their respective networks are marketed equally to the businesses and consumers as well. For instance, in January 2019, AT&T and Chicago-based Rush University Medical Center and the Rush System for Health announced a collaboration for leading the standards-based 5G enabled hospital in the United States.
Competitive Landscape
The 5G enterprise market is moderately competitive and consists of a few players. However, with advancements in network architecture across the telecommunication services, new players are increasing their market presence, thereby expanding their business footprint across the emerging economies. Some of the recent development in the market are:
- In July 2020 - Ericsson selected by SoftBank Corp. to deliver cloud-native dual-mode 5G Core. By this, SoftBank may develop new 5G use cases towards consumers, enterprises, and industry partners. Whereas back in May 2019, Ericsson was selected by SoftBank as its primary 5G radio access network (RAN) vendor.
- In June 2020 - ZTE Corporation announced a collaboration with China Mobile to develop and launch the country’s first 5G medical edge cloud platform.
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