The demand for data is accelerating; this phenomenon is not true for only mobile networks where data already generates 95% of its world’s total traffic but also for fixed line networks. This enormous data consumption, mainly driven by video streaming and internet browsing, requires high-speed networks.
- While LTE has been largely deployed by mobile network operators, it has also become a vital part of a nation’s public safety network. Early leadership in applying LTE to public safety applications, came from the United States at 700MHz, arising from the digital dividend has been allocated to public safety and the First Responder Network ‘FirstNet’ – a single nationwide, interoperable public safety broadband network – is using LTE. A variety of standards are currently used for public safety communications globally.
- The main challenge of deploying fixed LTE is the spectrum being used. In order to deliver a compelling alternative to the existing wired broadband, wireless solutions need to be able to meet capacity and throughput demands, in line with common expectations for FTTH-type services.
- Fixed LTE wireless access also enables a fatter data pipe into the home or office, where it gets translated into other technologies with which all the existing mobile devices can communicate. This technology translation through a home gateway or customer premises equipment (CPE) increases both the data capacity as well as the effective data rate that each user sees.
Key Market Trends
Residential Type of User Expected to Account for Significant Share
- The utilization of fixed LTE in residential areas is increasing rapidly, owing to increasing consumer need for high-speed internet connectivity, primarily wherein the customers have limited access to the technology. Notably, the service providers are making a prominent investment into fixed LTE technology for home or residential users, which is expected to have a positive impact on the growth of the market over the forecast period
- For instance, in Mexico, AT&T launched fixed LTE broadband services, especially for residential users, in April 2018, wherein the company laid emphasis majorly in the areas that are unserved or underpenetrated by fixed-line operators. As a result, it is likely to compel other ISPs to invest in the area in order to garner a higher share, thereby boosting the market’s growth. Additionally, in mid-2018, Telcel launched fixed LTE services at a competitive price in Mexico, to tackle AT&T and other competitors.
- In the United States, the demand for high-speed internet connections is increasing at a rapid rate, owing to which, companies are rigorously investing in fixed wireless connections. Deploying fixed wireless connections not only offers high-speed internet but also helps the users in the unserved areas to avail of them.
- Since June 2014 till December 2016, the number of residential wireless connections for 25 Mbps downstream connection has increased by over 400%, due to the rapid demand from rural areas. In addition, this is expected to augment investments from service providers, thereby boosting the fixed LTE infrastructure and market growth over the next six years.
North America Accounts for Significant Share in the Market
- The North American region has witnessed a significant increase in interest and investment in fixed wireless broadband over the last two years. While approximately 30% of US households in remote and rural communities still lack access to high-speed broadband, fixed wireless broadband is emerging as a key technology enabler.
- It is reported that approximately 2,000 wireless internet service providers (WISPs) are currently providing fixed wireless broadband services to more than 4 million households in small towns and rural communities, in all the 50 US states.
- Rise is making further investments to expand its fixed LTE wireless coverage area in more than 20 small-to-mid-sized markets, thus increasing peak internet speed up to 50 Mbps, by continuing to acquire more 2.5 GHz spectrum, in order to allow its rural and suburban subscribers to receive faster internet access.
- Giants in the telecom industry in this region are also entering this segment of the market. To develop solutions for these rural areas, six of the leading telecom companies accepted more than USD 1.4 billion in early 2017, as funding in the second phase of the FCC (Federal Communications Commission) Connect America Fund (CAF-II) to bring broadband to an estimated 3.5 million households and businesses in uncovered rural areas. Verizon opted out of the high-cost broadband program, while CAF II funding was accepted by CenturyLink, AT&T, Frontier, Windstream, FairPoint, and Consolidated Communications.
Competitive Landscape
- Competitive rivalry in the fixed LTE market is high, owing to the presence of numerous service providers and the technological innovation in the industry. Notably, to sustain the market share and retain new and existing consumers, the companies are regularly altering their pricing schemes, which creates a pricing pressure on other telecom companies, thereby ascending the competition in the market. Furthermore, the companies are regularly launching fixed LTE packages at competitive pricing, which further ascends the competition amongst the companies.
- For instance, Cell C, a South African mobile company, launched fixed LTE at aggressive packages or tariffs, which is expected to compel other companies operating in the same regions to offer similar tariffs, thereby fostering the competitive rivalry over the forecast period.
- Some of the key players in the fixed LTE market are Huwaei, Sagemcom, and Netgear. Some of the key developments in the fixed LTE market are as follows:
- Huawei releases the first 5g customer-premises equipment (CPE); with this product innovation, the company will underpin the next leap forward for the intelligent world, where people, vehicles, homes, and devices are fully connected, delivering new experiences, insights, and capabilities.
- ARRIS International PLC announced that its HomeAssure whole-home Wi-Fi solution will support the Wi-Fi Alliance Wi-Fi CERTIFIED EasyMesh program, based on the Multi-Access Point (AP) specification. ARRIS will submit compliant products for Wi-Fi CERTIFIED EasyMesh certification—enabling advanced Wi-Fi performance features, like extender configuration, client steering, and Wi-Fi analytics, in a multi-vendor home network.
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