According to this latest publication from Meticulous Research®, the South East Asia Industrial Automation Market is projected to reach $17.7 billion by 2030, at a CAGR of 6.6% from 2023 to 2030.The growth of this market is driven by the growing adoption of robots in the manufacturing sector, government initiatives to promote industrial automation, and increasing investments in transforming conventional production facilities. The growing number of SMEs and rising demand for IIoT in South East Asia's manufacturing sector are expected to offer significant growth opportunities for the stakeholders in the South East Asia industrial automation market. The high initial investment may restrain the market's growth. Furthermore, the limited availability of skilled labor and cyber risks associated with automated systems are expected to challenge the growth of the South East Asia industrial automation market.
The South East Asia industrial automation market is segmented by component (enterprise-level controls, [product lifecycle management {PLM}, enterprise resource planning {ERP}, manufacturing execution systems {MES}], plant instrumentation [motors & drives, robot {articulated robots, cartesian robots, selective compliance assembly robot arms (SCARA), collaborative robots, other robots}, sensors, machine vision systems {cameras, optics and LED lighting}, relays & switches, other plant instrumentation components] and plant-level controls [supervisory control and data acquisition {SCADA}, distributed control systems {DCS}, programmable logic controllers {PLC}, and other plant-level controls]), mode of automation (semi-automatic systems, fully-automatic systems), end user (oil & gas [upstream, midstream, downstream], chemicals & materials, paper & pulp, pharmaceuticals & biotech, mining & metals, food & beverage [beverages & distilleries, dairy processing, bakery & confectionary, meat, poultry, and seafood products, fruits & vegetables, oil & fats, other F&B end users], power, consumer goods, automotive, machines & tools, electronics & semiconductors, aerospace & defense, and other end users). The study also evaluates industry competitors and analyzes the market at the regional and country levels.
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Scope of the Report:
South East Asia Industrial Automation Market Assessment, by Component
• Enterprise-level Controls
o Product Lifecycle Management (PLM)
o Enterprise Resource Planning (ERP)
o Manufacturing Execution Systems (MES)
• Plant Instrumentation
o Motors & Drives
o Robots
 Articulated Robots
 Cartesian Robots
 Selective Compliance Assembly Robot Arms (SCARA)
 Collaborative Robots
 Other Robots
o Sensors
o Machine Vision Systems
 Cameras
 Optics and LED Lighting
o Relays & Switches
o Other Plant Instrumentation Components
• Plant-level Controls
o Supervisory Control and Data Acquisition (SCADA)
o Distributed Control Systems (DCS)
o Programmable Logic Controllers (PLC)
o Other Plant-level Controls
South East Asia Industrial Automation Market Assessment, by Mode of Automation
• Semi-automatic Systems
• Fully-automatic Systems
South East Asia Industrial Automation Market Assessment, by End User
• Oil & Gas
o Upstream
o Midstream
o Downstream
• Chemicals & Materials
• Paper & Pulp
• Pharmaceuticals & Biotech
• Mining & Metals
• Food & Beverage
o Beverages & Distilleries
o Dairy Processing
o Bakery & Confectionary
o Meat, Poultry, and Seafood Products
o Fruits & Vegetables
o Oil & Fats
o Other F&B End Users
• Power
• Consumer Goods
• Automotive
• Machines & Tools
• Electronics & Semiconductors
• Aerospace & Defense
• Other End Users
South East Asia Industrial Automation Market Assessment, by Country/Region
• Indonesia
• Singapore
• Thailand
• Philippines
• Malaysia
• Vietnam
• Rest of South East Asia

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Based on component, the South East Asia industrial automation market is segmented into plant instrumentation, plant-level controls, and enterprise-level controls. In 2023, the enterprise-level controls segment is expected to account for the largest share of the South East Asia industrial automation market. The large market share of this segment is attributed to the high adoption of PLM, ERP, and MES solutions for streamlining the production & enterprise processes across the manufacturing & industrial sectors, the increasing need to automate industrial production with industrial automation software, the rising popularity of connected industrial automation solutions, and the growing demand to analyze productivity and efficiency in industries.
However, the plant-level controls segment is projected to register the highest CAGR during the forecast period. The growth of this segment is driven by the increasing need to improve the productivity of manufacturing/industrial engineers across the industries, the growing need to enhance supply chain operations, maintenance management, data collection, and product configurations, increasing implementations of SCADA to control and optimize industrial operations, and increasing deployments of HMI for displaying data, tracking production time and trends, and monitoring machine inputs and outputs.
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Based on mode of automation, the South East Asia industrial automation market is segmented into semi-automatic systems and fully-automatic systems. In 2023, the semi-automatic systems segment is expected to account for the largest share of the South East Asia industrial automation market. The large market share of this segment is attributed to the growing demand for semi-automatic systems for companies that emphasize improving their manufacturing process but hesitate or cannot eliminate operator assistance and growing technological advancements in semi-automatic systems.
However, the fully-automatic systems segment is projected to register the highest CAGR during the forecast period. The growth of this segment is driven by the growing need to increase industrial production capabilities. Adopting fully-automatic systems helps companies increase their throughput volumes by automating the feeding and assembly processes. The companies adopting fully-automatic systems are usually large-scale companies with automated equipment in their operating facilities and are exploring ways to minimize long-term costs by reducing human labor.
Based on end user, the South East Asia industrial automation market is segmented into oil & gas, chemicals & materials, paper & pulp, pharmaceuticals & biotech, mining & metals, food & beverage, power, consumer goods, automotive, machines & tools, semiconductors & electronics, aerospace & defense, and other end users. In 2023, the oil & gas segment is expected to account for the largest share of the South East Asia industrial automation market. The large market share of this segment is attributed to the increasing implementation of automation technologies to improve decision-making, troubleshooting, and performance efficiency in oil & gas exploration activities. Major areas highly influenced by automation in the oil & gas sector include drilling operations, diagnostics & inspections, pipeline monitoring systems, weather monitoring systems, and pressure & flow systems. Drilling accounts for one of the major areas with automation due to its highest expensive process and high safety risks. Pipe monitoring applications increasingly deploy automated monitoring systems due to the increasing number of criminals attempting to steal pipelines.
However, the automotive segment is projected to register the highest CAGR during the forecast period. The growth of this segment is driven by the increasing implementation of machine vision systems and sensor technologies by automotive manufacturers, increasing utilization of robotics for automotive body assembly automation, including streamlining repetitive processes like welding, material handling, and assembling auto body components, and intelligent automation for enhanced manufacturing flexibility. Automotive manufacturers can save on labor costs and rework, improving quality and repeatability with robotics, vision, and software integration.
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Based on country/region, the South East Asia industrial automation market is segmented into Indonesia, Singapore, Thailand, Philippines, Malaysia, Vietnam, and the Rest of South East Asia. In 2023, Singapore is expected to account for the largest share of the South East Asia industrial automation market. Singapore’s major market share is attributed to the rising opportunities for industrial automation in the manufacturing sector, the growing presence of leading manufacturing companies to implement industrial automation solutions, the growing economy, and rising investments in Industry 4.0. Also, the increasing installation of industrial robots in Singapore and the growing presence of automation machinery manufacturing companies are improving the significance of the South East Asia industrial automation market. Companies are exerting efforts to launch innovative programs or focus on expansion across the country, which helps to promote the growth of the industrial automation market in Singapore. For instance, in November 2022, SAP SE (Germany) and HCL Technologies Ltd. (U.S.) launched a virtual startup program focused on the Intelligent Enterprise at SAP.iO Foundry Singapore. Five international startups have been selected by a jury of experts from SAP and HCLTech to join the program. These startups are building innovative solutions for companies in the following areas: Industry 4.0, sustainability, and the metaverse. Further, in May 2021, Hexagon’s Manufacturing Intelligence division (a business unit of Hexagon AB) (Sweden) opened its new smart factory innovation Centre in Singapore. Hexagon’s flagship facility in South East Asia will offer smart digital manufacturing technologies and autonomous, connected ecosystems. This includes Hexagon’s latest advanced Computer Aided Engineering (CAE) solutions for design engineering; Computer Aided Manufacturing (CAM) software for production applications; precision metrology, superior sensors, automation, Artificial Intelligence (AI), machine learning, data management, and analytics solutions.
However, Indonesia is projected to register the highest CAGR during the forecast period. The growth of this region is driven by the reduced cost of automation systems, increasing investment by foreign companies for industrial automation, increasing labor costs, and increasing safety and hygiene requirements in the industrial sector. In May 2020, Hyundai Robotics Co., Ltd. (South Korea) signed a deal to supply 370 vehicle manufacturing robots to the Hyundai Motors Indonesian automotive plant in Jakarta, Indonesia. Hyundai Robotics plans to supply vehicle manufacturing robots and peripherals and proceed with the construction on a turnkey basis, from installing to test driving and more in Hyundai Motors' new Indonesian plant (Deltamas Industrial Complex) by 2022. Such development is expected to support the growth of the market.
Key Players
The key players operating in the South East Asia industrial automation market are ABB Ltd. (Switzerland), Rockwell Automation Inc. (U.S.), Siemens AG (Germany), Yaskawa Electric Corporation (Japan), Schneider Electric SE (France), Yokogawa Electric Corporation (Japan), KUKA AG (Germany), Emerson Electric Co. (U.S.), FANUC CORPORATION (Japan), Honeywell International Inc. (U.S.), Mitsubishi Electric Corporation (Japan), OMRON Corporation (Japan), Advantech Co., Ltd. (Taiwan), Fuji Electric Co., Ltd. (Japan), and General Electric Company (U.S.)
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Key questions answered in the report-
• Which are the high-growth market segments in terms of component, mode of automation, and end user?
• What is the historical market size for South East Asia industrial automation across the globe?
• What are the market forecasts and estimates for 2023–2030?
• What are the major drivers, restraints, opportunities, and challenges in the South East Asia industrial automation market?
• Who are the major players in the South East Asia industrial automation market, and what are their market shares?
• How is the competitive landscape?
• What are the recent developments in the South East Asia industrial automation market?
• What are the different strategies adopted by the major players in the market?
• What are the geographic trends and high-growth countries?
• Who are the local emerging players in the South East Asia industrial automation market, and how do they compete with other players?

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