The US AI in e-commerce market was valued at $552 million in 2018 and is growing at a CAGR of 26.0% during the forecast period. The market growth is attributed to the presence of a well-established ICT infrastructure in the country. In addition, the region has witnessed a huge adoption of connected technologies in various industries including e-commerce retail. Further, the presence of e-commerce giants such as Amazon and Walmart coupled with the tech giant such as IBM and Google gives a boost to the regional growth of the market.
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The US AI in e-commerce market is segmented on the basis of application into pricing & promotion, supply chain management, marketing, and others such as demand prediction & optimization. The marketing segment held the highest share in 2018 owing to the growing convergence of analytics in marketing to encourage operational efficiency while improving the customer experience. Based on geography, the North American AI in e-commerce market is further segregated into the US and Canada.
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The companies which are contributing to the growth of US AI in e-commerce market include Amazon.com Inc., IBM Corp., Google LLC, and Microsoft Corp., In addition, the region has a huge number of start-ups working in the field of AI in e-commerce and securing significant funding. Product launch, merger, and acquisition, collaborations with government, and technological advancements through which market players are considerably contributing to the market growth to stay competitive in the market.

Research Methodology
The market study of the North American AI in e-commerce market is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from Secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Segmentation
US AI in E-commerce Market by Application
Pricing & Promotion
Supply Chain Management
Marketing
Others (Demand Prediction and Optimization)

Segment by Region
North America
• United States
• Canada
Europe
• Germany
• United Kingdom
• France
• Spain
• Italy
• Rest of Europe
Asia-Pacific
• China
• Japan
• India
• Rest of Asia-Pacific
Rest of the World
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