Isn't the golden rule something we've all heard of before? Do unto others as you would like them to do toward you. It's a wonderful mantra for the entire human race...but wait. What if this was the cornerstone of your #brandstrategy? What if you combined all of the things you wish #brands did to build your own customer-centric brand? 

Read our latest blog, https://zapiotech.com/blog/golden-rules-of-branding-dubai/