The global digital signage market is anticipated to grow at a CAGR of 8.8% during the forecast period (2021-2027). The market growth is mainly attributed to rising launches of digital signage products and their several applications across the globe. For instance, in November 2020, Sharp Corp. has announced the launch of a new 8K Ultra-HD professional LCD. A wide colour spectrum colour filter and improved LED backlight phosphors are used in the new display, which has 33 million pixels. This allows the display to give stunning clarity and better red, blue, and green gradations in the pixels. Besides, in June 2020, Sony Corp had announced the launch of new 55 to 85-Inch BRAVIA 4K HDR BZ40H models of professional displays. The models are available in a variety of sizes, including 55-inch, 65-inch, 75-inch, and 85-inch models, all of which include an inbuilt 4K HDR processor and TRILUMINOS display technology. Digital signage, conference rooms, security camera surveillance, public places, radio and television, smart classrooms, museums and exhibition halls, and healthcare organisations can all benefit from the new models.

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The global digital signage market is growing at a CAGR of 8.8% during the forecast period (2021-2027). The factors that contribute to the market growth include the rising trend of digital signage in the commercial industry advertisement, a cost-effective way for communicating information, minimization of paperwork, and surging demand 4K & 8K resolution displays. The advertisement of a particular product leads to brand awareness which interacts with the customers that leads to an increase in sales of a business. Moreover, these advertisements can be a type of warnings or public information which can be provided by the government and can be delivered fast and easily. In addition to this, industrialization and economic growth across the globe leading to more commercial shops and industries set up their business are other major factors estimated to drive the growth of the market in the forecast period.

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The global digital signage market is analyzed based on the geographical regions that are contributing significantly towards the growth of the market. Based on the geography, the market is segmented into North America (the US and Canada), Europe (Germany, Spain, Italy, France, the UK, and the Rest of Europe), Asia-Pacific (India, China, Japan South Korea, and the Rest of Asia-Pacific), and the Rest of the World (the Middle East and Africa, and Latin America). North America is estimated to be one of the leading regions in the global digital signage market. The higher demand for signage in the retail industry, and the presence of major digital signage providers are the factors that fuel the growth of the market in this region.

Global Digital Signage Market – Segmentation
by Component Type
Hardware
Software
by Product
Standalone Display
Video Wall
by Application
Commercial
Industrial
Infrastructural
Others (Institutional)

Global Digital Signage Market – Segmentation by Region 
North America 
United States
Canada
Europe
Germany
United Kingdom
France
Spain
Italy
Rest of Europe
Asia-Pacific 
China
Japan
India
Rest of Asia-Pacific
Rest of the World

Company Profiles
22 Miles, Inc.
Acrelec Group
AOPEN Inc.
AU Optronics Corp.
Benq Corp.
BrightSign, LLC.
Christie Digital Systems USA, Inc
Coates Group Pty Ltd.
Daktronics, Inc.
Delta Electronics, Inc.
E Ink Holdings Inc.
Goodview Electronic Co., Ltd.
Intuilab SAS
NavoriLabsSA
NEC Corp.
Omnivex Corp.
Panasonic Corp.
Planar Systems, Inc.
Scala, Inc.
Sharp Corp.
Sony Corp.

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