23 January 2025, India: A global leader, Birla Carbon, wows the world with a new approach to transforming the carbon derived from a scrap of a tire's useful life into the ink carbon black. This process also helps to address the problem of management of worn-out tires, which is an issue across the world and also creates high standards for sustainability in the printing industry.
Drawing from Birla Carbon's state-of-the-art laboratories and research centers, the innovative process offers tremendous innovation in the circular economy. Besides generating a valuable source for the printing industry that uses materials that are more demanding for sustainability, this innovative idea provides a solution for the millions of tires disposed of around the world.
A complex multi-step process that demonstrates Birla Carbon's technical know-how and dedication to sustainability is required to go from tire to ink carbon black. A thorough purification procedure is applied to the recovered carbon, eliminating impurities and altering the surface chemistry to satisfy the strict requirements needed for high-quality printing applications. The result has remarkable colour strength, jetness, and dispersibility—qualities essential for contemporary printing applications.

Cutting the carbon footprint of printed products without sacrificing the high standards of quality that end users require has been made possible by the early adoption of this novel material by top printing businesses. In a variety of printing applications, including commercial printing and packaging, the recovered carbon black performs similarly to conventional virgin materials, according to preliminary testing.
The impact of this breakthrough on the environment is significant. Ink carbon black avoids about 2.5 tons of CO2 emissions for every ton of tyre carbon compared to conventional carbon black production processes. This lower carbon footprint and the removal of tire trash from landfills are important steps toward achieving global sustainability goals.

In fact, this technology is being worked out in accordance with a more encompassing sustainability strategy of Birla Carbon as well as a commitment to the Sustainable Development Goals of the UN. In achieving its objectives of reducing waste and emissions and promoting the circular industrial economy, it addresses various environmental problems simultaneously.
The business plan is to boost production capability in the medium term while the company invests significantly in exploiting this technology. This development will allow it to fulfill the growing need in the printing industry for more eco-friendly products and enhance the recyclability of tire waste at the same time.
This invention has been acknowledged by materials experts to have hugely propelled the evolution of sustainable materials. Many trade associations and environmental organisations have already recognised the technology capability to change the face of waste management within the tire industries while, on the same note, extending sustainable solutions to the printing industries.

In the future, it plans to continue investing capital allocations to fund R&D to further enhance the recovery process and consider other applications of the recovered carbon black. They have also engaged closely with tire makers and recycling facilities to establish efficient channels for acquiring and supplying this material to process this innovative procedure.
It rules out its benefits not only for the environment but also for industry since it creates new interpersonal opportunities for cooperation. It has ensured that it is surrounded by reliable significant tire producers, recycling centers, and various printing businesses that allow the firm to create and recover carbon black as needed and in an environment-friendly way.
The need for environmentally friendly printing materials is rising, in keeping with recent market research, and recovered carbon black is nicely positioned to take a considerable chunk of this increasing market. Industry forecasts suggest that developing environmental consciousness and regulatory demands may also cause the marketplace for sustainable printing materials to double over the next 5 years.

With its extensive testing and certification procedures, it demonstrates its dedication to openness and quality control. Every recovered carbon black batch is subjected to stringent quality control procedures to guarantee that it satisfies or surpasses industry standards. Additionally, the business has created comprehensive paperwork to assist clients in comprehending the product's performance attributes and environmental advantages.
As the technology develops further, it stays committed to its primary goal of offering environmentally friendly solutions that spur business innovation. The successful conversion of tire carbon into premium ink carbon black shows how circular economy ideas may provide value while tackling environmental issues.
Birla Carbon will demonstrate this innovative technology at future trade fairs and industry events as part of its continuous dedication to sustainability and innovation. In order to demonstrate the quality and functionality of its recovered carbon black goods, the firm extends an invitation to interested parties.

The adoption of this cutting-edge technology has already received praise from a number of environmental organisations. By winning the Award for Excellence in Circular Economy Innovation, It demonstrated its leadership in environmentally friendly operations. This accolade further supports the business strategy for tackling environmental issues while satisfying consumer wants.
This technology's successful development and commercialisation show Birla Carbon's leadership in sustainable innovation and dedication to promoting constructive change in the sector. This development puts the business at the forefront of circular economy solutions as the demand for sustainable materials around the world keeps rising.
Contact or (visit www.birlacarbon.com) to learn more about this cutting-edge technology and Birla Carbon's sustainable carbon black solutions.

About the Company: A world pioneer in carbon black solutions, Birla Carbon offers cutting-edge goods and environmentally friendly solutions that improve material performance across a variety of applications. Birla Carbon, which has operations in several nations and is dedicated to sustainability, supports environmental stewardship and the ideas of the circular economy while driving innovation in the carbon black sector.