The launch of AirPods by Apple in 2016 augmented the widespread adoption of wireless earphones among consumers.
The market growth primarily owes to the surging internet penetration, the introduction of advanced technologies like Active Noise Cancellation (ANC) & Spatial Audio, and the burgeoning number of smartphone users. Moreover, the decline in the prices of True Wireless Stereo (TWS) chipsets has also created lucrative opportunities for new companies to enter the market & offer affordable wireless earbuds.
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Key Questions Answered in the Study
1. What are the current & future trends in the Global Wireless Earbuds Market?
2. How has the industry been evolving in terms of geography & service adoption?
3. How has the competition been shaping across the globe, followed by their comparative factorial indexing?
4. What are the key growth drivers & challenges for the Global Wireless Earbuds Market?
5. What are the customer orientation, purchase behavior, and expectations from the wireless earbuds manufacturers across the globe?
The leading market players include Boat, Jabra, OnePlus, Amazon, Apple Inc., Skullcandy, Sennheiser, JBL Company, Bang & Olufsen, Sony Corporation, Bose Corporation, Cambridge Audio, Bowers & Wilkins, Koninklijke Philips NV, Panasonic Corporation, and Logitech International SA.
As per the research report, the Global Wireless Earbuds Market, based on Price, segments into:
• Low ($49 and below)
• Medium ($50 to $99)
• Premium ($100 and above)
Of these three, the market witnessed maximum sales of Premium wireless earbuds in recent years. The mounting technological advancements in earbuds and the integration of special functions like Layered Listening, Spatial Audio, & Speech Amplification augmented the demand for premium wireless earbuds.
The leading brands in this segment are Apple, Xiaomi, & Samsung, with their extensive presence in North America & Europe, mainly due to the burgeoning inclination of consumers toward earbuds with advanced technologies cited above.
On the other hand, 24-36 Hours charging longevity attained a considerable market share in the previous few years. It owes to the increasing demand for wireless earbuds among people due to hassle-free portability & superior sound quality, the launch of technologically advanced earbuds, and the burgeoning number of Chinese players in the market offering longer battery life under low prices.
Market Segmentation:
1. By Application (Smartphones, Tablets, Bluetooth-Enabled Computers, Others)
2. By Type (In-Ear, On-Ear)
3. By Usage (Music & Entertainment, Gaming, Fitness, Others)
4. By Price (Premium ($100 and above), Medium ($50 to $99), Low ($49 and below))
5. By Charging Longevity (0-24 hours, 24-36 hours, 36-48 hours, 48 hours & above)
6. By Features (Microphone Enabled, Noise Cancellation, Water Resistance, Others)
7. By End-User (Men, Women, Kids)
8. By Distribution Channel (Online, Offline)
9. By Region (North America, South America, Europe, Middle East & Africa, Asia Pacific)
10. By Country (The US, Canada, Mexico, Brazil, Argentina, The UK, Germany, France, Spain, Italy, Scandinavia, Saudi Arabia, UAE, Qatar, Israel, South Africa, China, India, Japan, South East Asia)
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