Patient Engagement Solutions Market has gained significant momentum in healthcare management due to their multifaceted benefits. These solutions facilitate enhanced communication between patients and providers, enabling patients to monitor health metrics, access medical records, and manage prescriptions conveniently. They also empower patients through personalized therapies, fostering a secure and user-friendly healthcare experience.
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Meticulous Research®, a renowned market research company, recently released a comprehensive report titled "Patient Engagement Solutions Market by Offering (Software, Service), Deployment Mode (On-premises, Cloud), Application (Home Healthcare, Population Health, Patient Journey, Outpatient, Financial, Wellness, Disease Management), and End User - Global Forecast to 2030." According to the report, the patient engagement solutions market is poised to grow significantly, projecting to reach $99.5 billion by 2030, with a robust CAGR of 19.2% from 2023 to 2030.
Emerging economies such as India, Malaysia, Bangladesh, China, South Korea, Argentina, and Brazil are anticipated to fuel the expansion of the patient engagement solutions market. These nations, characterized by burgeoning GDPs and widespread adoption of cutting-edge technologies, are driving demand for healthcare services and solutions. Factors like rapid urbanization, improving healthcare infrastructure, increased healthcare expenditures, rising insurance coverage, growing disposable incomes, and the prevalence of chronic and infectious diseases contribute to this demand.
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High economic growth in emerging markets is expected to bolster healthcare system development, expand healthcare access, elevate middle-class populations, increase disposable incomes, and facilitate broader adoption of advanced healthcare technologies. These dynamics present substantial growth opportunities for the patient engagement solutions market in emerging economies.
The patient engagement solutions market is segmented based on Offering (Hardware, Software, Services), Mode of Delivery (Web and Cloud-based Solutions, On-Premise Solutions), Application (Care Management Applications [Health Management, Home Healthcare Management, Patient Journey Mapping and Analysis, Population Health Management, Outpatient Health Management, Financial Health Management, Other Applications], Therapeutic Applications [Disease Management, Health & Wellness]), End User (Healthcare Payers, Healthcare Providers, Patients), and Geography.
The report provides an extensive evaluation of key growth strategies implemented by leading market players in recent years. Major players in the patient engagement solutions market include Allscripts Healthcare Solutions, Inc. (U.S.), athenahealth, Inc. (U.S.), Oracle Corporation (U.S.), IBM Corporation (U.S.), McKesson Corporation (U.S.), Oneview Healthcare (Ireland), IQVIA (U.S.), Epic Systems Corporation, AdvancedMD, Inc. (U.S.), Cognizant Technology Solutions Corporation (U.S.), Siemens Healthineers AG (Germany), Harris Healthcare (U.S.), and Medical Information Technology, Inc. (U.S.).
• The software segment is anticipated to dominate the market, driven by factors such as streamlined appointment rescheduling, patient feedback facilitation, improved compliance, and enhanced communication between healthcare professionals and patients.
• The therapeutic applications segment is expected to lead due to the rising prevalence of chronic diseases, aging populations, and increased adoption of advanced technologies post-COVID-19 for health monitoring and wellness.
• Geographically, North America is projected to hold the largest market share in 2023, followed by Europe and Asia-Pacific. Within North America, the U.S. is poised to be the primary market driver, attributed to high technology adoption, healthcare literacy, and substantial government healthcare spending.
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