Mass communication is a subject that can be defined as the process of sending, creating, receiving and analyzing a message to a large platform. Today the media plays an essential part in our daily life. This has led to an increase in the number of students doing their studies in Mass communication in Pune, Kolkata, Hyderabad and other cities.

What are the mediums of Mass communication, and Why are they important?

The field of Mass communication is vast and consists of a wide range of mediums. These mediums can be either written or verbal. These mediums include:
Social Media
Internet
Television
Radio
Digital Media
Print Media
These mediums help to convey the messages on a broader platform on a global scale. Mass Communication has a multi-disciplinary nature that incorporates elements related to different fields. These fields can include:
Strategic Communication
Health Communication
Political Communication
Integrated Marketing Communications
Journalism
Through the help of Mass communication, experts make use of strategic media practices and rhetoric principles to share, evaluate and develop informative messages to a large audience. These messages help us to stay aware of the different current topics or understand any existing piece of information.

What are the Professionals that use the medium of Mass Communication for conveying messages?
On a daily basis, nearly every industry professionals use Mass communication strategies for crafting and launching strategic communications plans. Some of the industry that comes under this list are :
Public relations specialists
Journalists
Broadcast Professionals
Advertisers and Marketers
Content Writers
Graphic Designers
Illustrators
Public Health Educators
Corporate Media Managers

What are the highlighting factors for pursuing Mass communication for higher Studies?

In the Indian Media and entertainment industry, there has been a rising growth of about 10.90 percent of CAGR, which is expected to have an increase of approximately 13.10 percent. Many research states that this sector provides employment to about 3-5.4 million people. It is considered to be the fastest-growing sector over the last few decades. Apart from these, the highlighted factors of Mass communication includes:
Having the ability to provide a practical exposure
This field can provide you with multiple career opportunities.
Mass communication is not just a course but also enables the students to bring creativity and artistic approach, and perspective.
This subject is a combination of learning and having fun.
While studying Mass Communication, you can expect to have an excellent social lifestyle as most of the part is focused on the welfare of society.
So, by getting admitted to any one of the best bachelor of Mass Communication colleges in India, you can expect to experience all these benefits.