The global mirabelle plum market is estimated to expand at a considerable CAGR during the forecast period, from 2020 to 2026. The growth of the market is attributed to the changing consumer lifestyles.


Mirabelle Plum Market Executive Summary

Mirabelle plums are a tiny, sweet fruits that are most widely cultivated in Lorraine, France. They are also widely grown in all region of Europe. These plums that are high in sugar content are particularly well known for their use in different types of jellies, jams, baked goods, and fruit brandies. It is a possibility to grow these plums in our gardens or backyards. However, the true fruit that is grown in France, cannot be found in the U.S. owing to bans on the high quality fresh fruit importation. These plums are used across all industries due to its anti-inflammatory and anti-oxidant characteristics.


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Market Trends, Drivers, Restraints, and Opportunities:
Growth in the awareness regarding its nutritional and health benefits such as the presence of phytonutrients and vitamin C content is anticipated to boost the growth in the market.

Ability of the fruit to prevent cancer due to the presence of antioxidants, which in turn seeks and helps in neutralizing the cancer cell is expected to fuel the growth in the market.

Increase in the number of diabetic & cardiac patients, and fitness enthusiasts, is also pushing the market growth. This is due to its ability to control sugar cravings, sugar crashes, blood sugar control, regulate anxiety & cholesterol levels, as well as mood swings.

Allergic reactions caused due to the mirabelle plums, such as the oral allergy syndrome (OAS), in sensitized consumers is anticipated to hamper the growth of the market.



Scope of the Report

The report on the global mirabelle plum market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.
Attributes Details
Base Year 2019
Historic Data 2015–2018
Forecast Period 2020–2026
Regional Scope Asia Pacific, North America, Latin America, Europe, and Middle East & Africa
Report Coverage Company Share, Market Analysis and Size, Competitive Landscape, Growth Factors, and Trends, and Revenue Forecast


Mirabelle Plum Market Taxanomy


Global Mirabelle Plum Market Segment Insights:

Based on forms, the global mirabelle plum market is divided into raw and processed. The processed form segment accounts for the largest share in the market. This trend is anticipated to continue in the forecast period due to the growing popularity of in jams, sauces, and soups prepared from the fruit. This is on account of its high pectin content that acts as an agent for binding of these consumables. It is also used in the manufacturing of eau-de-vie, which is a colorless beverage popular in France.

In terms of applications, the market is fragmented into food & beverages, pharmaceuticals, cosmetics, and personal care. The food & beverages application segment is anticipated to see a high growth in market share in the forecast period owing to its rising consumption. This is mainly due to the growing awareness regarding its health benefits, the rise in its use as a flavoring agent, and the improving customer lifestyles. The pharmaceuticals application segment holds the next largest share in the market and is also expected to expand in the forecast period owing to its use in the treatment of conditions such as gastroenteritis, throat infections, dysentery, respiratory tract infections, fever, and others. The other segments such as cosmetics and personal care is anticipated to see a growth in the market since its increasing use as a main ingredient in body lotions, face creams, lip moisturizers, and hair care products. This is owing to the antioxidants present in the fruit and its pleasant fragrance.

On the basis of regions, the global mirabelle plum market is segmented into Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. Europe is a key region in the market and accounted for the largest market share. Growth of the market in the region is due to the fact that it is primarily grown in the region and is hence easily available for consumption. North America accounted for the next biggest share in the market which was followed by the Asia Pacific region.


Competitive Landscape:

Major companies in the global mirabelle plum market include Harvey & Brockless, The SICOLY cooperative, Maison de la Mirabelle, Gruenewald Fruchtsaft Gmbh, Aston Chemicals Ltd., Mazzoni S.p.A., and others. The competitors are engaging in various activities such as product launches, mergers & acquisitions, research & development, innovations, agreements, marketing approaches, collaborations, and alliances to gain market share.



Mirabelle Plum Market Regional Graph


The global mirabelle plum market has been segmented on the basis of

Forms
Raw
Processed



Applications

Food & Beverages
Pharmaceuticals
Cosmetics
Personal Care



Regions

Asia Pacific
North America
Latin America
Europe
Middle East & Africa