Laminated labels are extensively used in outdoor products, products exposed to chemicals and wet or muggy environments. Laminated labels have seen an increased preference in industrial uses as it guarantees that the imprint remains readable and the label is unimpaired for a longer span as compared to non-laminated labels. The fundamental drivers of the global laminated labels market include growing demand for consumer products and growth noted in the logistics business.

Also, expanding manufacturing activities are supposed to foster the growth noted in the global laminated labels market. Moreover, factors, such as the expanding demand for manufactured goods and an upsurge in the disposable income of people globally may boost the prospects for market growth until the end of the forecast period.

- Growing preference for a semi-gloss or matte finish in laminates over glossy labels due to easy scanning of barcode on a matte finish label is one of the principal trends driving the laminates segment over the estimated period. Aesthetics and high performance from emerging pressure-sensitive technologies are anticipated to further drive the product demand.

- The segment of food and beverages is inclined to spearhead the global laminated labels market. This can be attributed to the growing awareness of consumers towards authentic products. Apart from that, greater durability and mounting preference towards packaged and branded products are destined to encourage higher growth for the global laminated labels market.

- Competition in the laminated labels market is progressing considerably owing to the advancement in labeling technologies such as 3D printing and thermoforming. Laminated label converters are interested in developing innovative labeling solutions that can endure severe weather conditions such as severe temperature and abrasion.

- In terms of volume, the Asia Pacific market influenced the global laminated labels industry. The growth in this area is driven by expanding consumer durables, food & beverage, and pharmaceutical industry. China and India are forecasted to experience healthy growth accompanied by other Southeast Asian countries.

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Key Market Trends

Laminated Labels are being Widely Adopted by the FMCG Industry

- With the latest technologies making their way into the FMCG sector, the industry is supposed to continue its progress in sales. Thus, owing to increasing sales and growing technological developments, smart technologies, including laminated labels, are being extensively embraced by the FMCG vertical. Laminated Labels provide complete information about individual items on store shelves without any mechanical stress, weathering, and chemical influences, ensuring authenticity and supply-chain integrity while creating distinct opportunities for brands to involve with customers.

- Labeling is an essential part of marketing, which influences and deeply influences customer buying behavior. With the expanding pool of brand choices in the FMCG vertical, brand managers and designers are exploring ways to attract customers. The beverage industry is observing an increasing trend of laminated labeling, owing to personalization.

- Manufacturers are continually looking for distinct ways to present their products and formulate new identities for their brand. This demand imposes new labeling technologies to develop and grow continuously. Increasing demand for waterproof labels and labels used on refrigerated and frozen products is predicted to drive the product requirement of laminated labels for food & beverage applications.

- Growing foreign direct investments and affirmative governmental policies were undertaken in China and India are predicted to encourage market growth in the Asia Pacific. Implementations of regulations governing labeling and packaging obligations as per CLP Regulation on the classification, labeling, and packaging of substances and mixtures are projected to encourage the laminated labels market growth in the region.

Asia-Pacific is Poised to Witness Highest Growth Rate

- The Asia-Pacific region accounts for the most substantial share of the global market during the projected period. Moreover, the presence of emerging economies, such as China and India, is driving the regional laminated labels market. The major applications of laminated labels in China include the cosmetics, food, and pharmaceutical sectors, which have substantial demand, owing to the huge population in the region.

- According to the National Bureau of Statistics, China’s industrial production increased by 6.1% in 2018. The increase is expected to maintain as a result of the expansion in retail sales of industrial products by about 10.4%. These determinants are also serving as a meaningful driver for automation in the country.

- Indian manufacturing and production sector is one of the largest growth sectors, recording a 7.9% y-o-y growth. The Make in India initiative proposes to make India evenly attractive for domestic and foreign actors and give global acknowledgment to the Indian economy. By the end of 2020, the Indian manufacturing division is expected to touch USD 1 trillion.

Competitive Landscape

The Laminated Labels Market is moderately competitive, owing to the presence of established as well as emerging vendors that are leveraging the presence of a number of suppliers of laminated labels. The global laminated labels market is anticipated to generate higher revenues from a growing number of merger and acquisition strategies by the market players. These strategies are undertaken by these market players to gain a vital share of the market.

- July 2019 - Coveris acquired 100% of the shares of Amberley Adhesive Labels Ltd a company based in Dorset, UK. The acquisition of Amberley underpins the endeavor of looking forward to a successful expansion of labels capabilities and further develop the potential of new facility.

- July 2018 - L’Oréal and Avery Dennison Collaborated to Eliminate Label Waste. This liner recycling program will help brands divert glassine paper liner (waste from the label application process) from landfills into recycled products. Through this program, L’Oréal Australia will divert over six tonnes of glassine paper liner in Australia into recycled paper for use in the recycled paper industry.

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