The US beer market is estimated to grow at a CAGR of around 2% during the forecast period. The growing demand for premium/super premium alcoholic beverages among consumers is also contributing significantly to market growth. Beam Suntory, Inc., James Burrough, Ltd., and Bacardi, Ltd., are considered among premium alcoholic beverage manufacturers.
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The current state of online sales for alcoholic beverages creates ample opportunity for the growth of the US beer market in the near future. According to Rabobank, the online sales of alcoholic beverages in the US in 2017 reached $1.7 billion, which in 2018 rose around 49% to $2.4 billion. This growth within online channels is dwarfing that of brick-and-mortar retail. Opening up an online sales channel would bring many benefits to the wine and spirits providers.
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The US beer market is segmented on the basis of type, category, and packaging. Based on type, the us beer market is segmented into lager, ale, and others. Based on category, the market is segmented into regular beer and premium beer. Based on packaging type, the market is segmented into glass bottles, cans, and others (plastic bottles).
The presence of key players including Pabst Brewing Co., Brown-Forman Corp., The Boston Beer Company, Inc., Molson Coors Brewing Co., and Constellation Brands, Inc. among others is expected to make a considerable contribution to the growth of the market. To remain competitive in the beer market these major market players are carving out territories for themselves while operating lager and their competitors. Further, these players are making the constant focus on new beer launches to remain competitive in the market.
Research Methodology
The market study of the US beer market is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from Secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include
The report is intended for alcoholic beverages manufacturing companies, beer distributors and suppliers, and other related companies for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
1. US Beer Market Research and Analysis by Type
2. US Beer Market Research and Analysis by Category
3. US Beer Market Research and Analysis by Packaging Type
The Report Covers
Comprehensive research methodology of the US beer market.
This report also includes a detailed and extensive market overview with key analyst insights.
An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
Analysis of regional regulations and other government policies impacting the US beer market.
Insights about market determinants which are stimulating the US beer market.
Detailed and extensive market segments with regional distribution of forecasted revenues.
Extensive profiles and recent developments of market players.
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