The North America STEM toys market is estimated to grow at a significant CAGR of 6.7% during the forecast period. North America was the largest market for STEM toys in 2019 and is projected to stay so, during the forecast period. Factors such as the high spending power of the millennials, inclination towards interactive electronic games, and high urbanization are driving the growth of the educational toys market in North America. The toy community in the US is highly dedicated to manufacture and distribute learning toys that are safe, fun, and that comply with the rigorous standards and regulations in the country. The Toy Association members take utmost efforts and are more dedicated to work along with government agencies and online retailers to ensure a steady supply of toys in the market.
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The North America STEM toys market is segmented based on age group, category, and distribution channel. Based on the age group, the STEM toys market is segmented into 0-3 years, 3-8 years, 8-12 years, 12+ years. On the basis of category, the market is segmented into science, technology, engineering, and mathematics. On the basis of distribution channel, the market is fragmented into online and offline.
On the basis of geography, the North America inverter generator market is scrutinized into the US and Canada. Unlike the US, the scope for growth has much room in Canada with significant opportunities for STEM toy manufacturers despite the macro-level political and legal framework in the country. Further, the 2020 pandemic has also boosted the growth rate in construction and scientific toys. Canada is also similar to most of the European countries in terms of potential and revenue generation. Despite lagging behind major markets in Europe like the UK, France, the country can be a hotspot for supporting growth during the forecast period when compared with the mature US market. Trade deals like the North America Free Trade Agreement (NAFTA) and the Comprehensive Economic and Trade Agreement (CETA) are highly crucial in determining the market landscape of toys in the country.
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The market study of the North America inverter generator market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity in our reports.
North America STEM Toys Market – Segmentation
by Age Group
0-3 Years
3-8 Years
8-12 Years
12+ Years
by Category
Science
Technology
Engineering
Mathematics
by Distribution Channel
Online
Offline
North America STEM Toys Market – Segmentation by Region
United States
Canada
Company Profiles
Digital Dream Labs, Inc.
ELENCO ELECTRONICS, INC.
Hasbro, Inc.
K’NEX
LeapFrog Enterprises, Inc.
Learning Resources Ltd.
LEGO System A/S
Mattel
Melissa & Doug
MindWare , Inc.
Ravensburger
Sphero
Spin Master
Valtech, LLC
VTech Holdings Ltd.
WowWee Group Ltd.
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