The Asia-Pacific online gaming market is anticipated to grow at a CAGR of 14.5% during the forecast period. The growth of the market is influenced by the increasing penetration of internet services coupled with the high popularity of social media. Additionally, the emerging domestic companies in the Asia-Pacific market such as Tencent Holdings Ltd., NCX Corp. will also impact the market growth by offering customized games for domestic customers. However, the rising cybersecurity threats and increasing awareness regarding the harmful impact on mental health will challenge the growth of the market across the region.
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The Asia-Pacific online gaming market is segmented based on game type, device type, and revenue model. Based on the game type, the market is sub-segmented into role-playing games, action & adventure games, racing games, simulation games, strategy games, sports games, and other games. Based on the device type, the market is sub-segmented into the console, computer, mobile devices, and others. Mobile devices are the fastest-growing segment for revenue generation for the gaming industry. Based on the revenue model, the market is bifurcated into free gaming services and paid gaming services. Moreover, the market is segmented by geography into China, Japan, India, South Korea and the Rest of Asia-Pacific. China and Japan hold a major market share in the region whereas India will show the fastest growth rate during the forecast period.
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The market study of the Asia-Pacific online gaming market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. The analysts try to contact as many executives, managers, key opinion leaders, and industry experts as to brings more authenticity to the reports.
Asia Pacific Online Gaming Market – Segmentation
by Game Type
Role-Playing Game (MMORPG & MMOG)
Action & Adventure Games
Racing Games
Simulation Games
Strategy Games
Sports Games
Other Games (Card Games)
by Device Type
Console
Computer
Mobile Devices
Others
by Revenue Model
Free Gaming Services
Paid Gaming Services
Asia Pacific Online Gaming Market – Segmentation by Region
China
Japan
India
Rest of Asia-Pacific
Company Profiles
37 Online Games
Amazon Inc. (Luna)
Bandai Namco Entertainment Inc.
Capcom Co., Ltd.
Com2uS Corp.
Doubleu Games Co Ltd.
Krafton Inc.
Leyou Technologies Holdings Ltd.
Microsoft Corp. (Xbox Game Studios)
NetEase, Inc.
Netmarble Corp.
Nihon Falcom Corp.
Nintendo Co. Ltd.
Nippon Ichi Software, Inc
NXC Corp.
Sony Interactive Entertainment Inc.
Square Enix Co., Ltd.
Tencent Holdings Ltd.
Ubisoft Entertainment Sa
Wargaming Group Ltd.
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